Associate Media Director Position Available In New York, New York

Associate Media Director Greater Than One, Inc. – 1.9 New York, NY Job Details Full-time $110,000 – $130,000 a year 11 hours ago Qualifications Management 5 years DoubleClick Omniture Public speaking Analysis skills Bachelor’s degree Client services Media planning Senior level Leadership Communication skills Employee evaluation

Marketing Teaching Negotiation Analytics Full Job Description Position Description:

Are you a visionary media strategist with a passion for building relationships, developing engaging media campaigns, and creating a measurable brand impact? We’re seeking a detail-oriented, collaborative Associate Media Director to lead media efforts across a portfolio of healthcare and pharma brands. In this hands-on, client-facing role, youll partner with our account, strategy, search, and operations teams to shape media plans and drive execution with precision. Youll stay close to every phase of the campaign lifecyclefrom planning and activation to performance optimizationwhile mentoring junior team members and contributing to innovation across the department. Strong relationship-building skills are essential, as youll be a trusted voice to clients and a key player in identifying new opportunities. If you bring sharp digital expertise, a proactive mindset, and a passion for delivering results, we want to connect.

Position Responsibilities:

Media Department Leadership Work with agency stakeholders and media team to drive innovative campaign development, media launches, implementation, tactical quality control, and all aspects of campaign management are handled and delegated appropriately within the media team. Collaborate with the Media Director to ensure the media department offering is industry-leading, including pioneering new innovations and strategic services. Work with Media Director to enhance and build media processes. Serve as a trusted leader in the media department, coaching and growing the media team. Represent the agency for new business and industry events. Instill a strong culture across the team. Management Oversee the assigned media team, including teaching management and leadership skills to junior staff. Provide feedback and performance evaluation to direct reports. Lead the SMART Goals process across the media team, ensuring all media team members are working toward key performance goals. Work collaboratively with the account services team to manage client relationships related to paid media strategy, team, and performance. Represent and advocate for the media department with senior clients. Planning, Activation and Analytics Demonstrate senior level understanding of all steps in the media activation process, including organizing campaign launches and management. Ensure flawless campaign activation as a core responsibility, including overseeing campaign launches. Lead data and measurement thought process, including training, and overseeing insight development among the media team. Oversee the creation of media documents, including QA for assigned accounts: flowcharts, timelines, RFPs, POVs, and media rationale presentations. Apply knowledge of media research tools with the ability to teach others. Stay abreast of ad operations/tagging to ensure best-in-class activation and measurement. Controls and Procedures Adhere to responsible financial management and billing reconciliation on assigned accounts and ensure staff compliance. Provide oversight to ensure all plans are set up correctly within agency tools, including Media Ocean, Basis, and DoubleClick. This includes creating appropriate training documentation. Ensure media department guidelines and processes are adhered to.

Knowledge, Skills and Abilities:

Technical Qualifications – Minimum of 5 years media planning experience, strong digital experience preferred Pharmaceutical industry or health & wellness experience required Proven ability to lead people and projects Strong media expertise, with knowledge of digital ad operations and technology Experience working within media and research tools, including DoubleClick DFA, comScore, Advantage, Kantar, Google Analytics, and/or Omniture Knowledgeable of new technologies and advertising formats Deep publisher and trade knowledge and relationships Skills and Competencies – Excellent ability to be both strategic and hands-on with activation, and tenacious and passionate about delivering outstanding product, ensuring all deliverables are of the highest quality Excellent interpersonal, verbal, and written communication skills Excellent problem-solving, negotiation, and decision-making skills Expert analytical skills including media performance evaluation, insight development and storytelling Strong client service orientation Strong public speaking and presentation skills Strict attention to detail, accuracy, and deadlines Demonstrate high level of integrity Self-motivated and autonomous work style Committed to working in a diverse and inclusive environment and upholding GTOs mission, vision, and values

About Us:

Founded in 2000 and included in the “Top 100 Agencies” by Medical Marketing & Media, Greater Than One is an advanced media marketing and technology agency built for how customers experience health and wellness today. Through strategic media buys, inspirational content, and innovative technology, Greater Than One creates data-driven experiences that activate, delivering performance-proven outcomes. The agency is privately held and employee-owned, which gives us a unique advantage: our clients’ success is our sole focus. We seek proactive, independent-minded individuals who thrive on innovation and the desire to exceed client expectations.