Digital Fundraising and Social Media Manager

Digital Fundraising and Social Media Manager Greenhouse Boulder, CO Job Details Full-time $60,000 - $80,000 a year 6 hours ago Benefits Health insurance Dental insurance Paid time off Parental leave Vision insurance 401(k) matching Qualifications Email marketing Bachelor's degree Fundraising Project management software Marketing analytics Campaign performance reporting Analytics Paid search advertising campaigns Full Job Description Applicants must apply by uploading a cover letter and resume to: https://d1u000000scquuau.my.site.com/GreenhouseScholars/s/surveyvista?su=1ta

Ckk Location:

Boulder, CO This role is based in Boulder, CO and is 100% in-office. About Greenhouse Greenhouse identifies the most inspiring young leaders from under-resourced communities, surrounds them with a powerful community, and works together for life to fuel transformational change from within. We are a movement of changemakers, transforming the cycle of opportunity across the country. With 20 years of proven results, we are scaling our impact with great momentum and urgency. Our values are leadership, community, relentlessness, and accountability. We are a non-profit that operates more like a for-profit.

About this role:

Greenhouse is embarking on a transformative journey to expand digital fundraising as a primary revenue source. We are seeking a dynamic and results-oriented Digital Fundraising and Social Media Manager to lead our online fundraising initiatives, and help shape our online presence, driving donor acquisition and engagement through innovative strategies. In this role, you will: Develop and implement a comprehensive digital fundraising strategy, focusing on 1,000-5,000 donations ranging from $20-$250+. Collaborate with internal teams and external partners to create compelling content. Analyze campaign performance to optimize strategies for maximum results. Determine what's working and what's not, putting in place a test-and-optimize methodology that has us scaling results quickly.

Key Responsibilities Campaign Management:

Plan and implement digital fundraising campaigns to achieve specific revenue and donor acquisition goals. Coordinate with internal teams and agency partners to align campaigns with organizational objectives. Plan and manage the content calendar to ensure consistent donor engagement and ultimately drive donations.

Content Development and Social Media:

Report to and collaborate with the Director of Brand and Marketing Communications to uphold Greenhouse's brand standards. Develop engaging content tailored to target audiences across social media (organic and paid), email, and website platforms. Monitor trends in digital marketing and fundraising to enhance content strategies. Execute organic social media campaigns and calendar. Responsible for setting up and managing all campaigns for paid platforms (Meta, Google, etc.) Identify and manage content partnership including peer to peer fundraising and influencer marketing.

Analytics and Optimization:

Run continuous creative and audience testing across paid and organic channels - using both formal A/B tests where appropriate (email, landing pages) and platform-native optimization tools (Meta Advantage+, Google Ads) - to identify what's working and scale it. Create and maintain dashboards to report on campaign performance and ROI. Use insights to inform strategies for donor retention and acquisition.

Donor Engagement and Operations:

Maintain accurate donor and campaign data in Salesforce. Ensure seamless integration of digital platforms with organizational systems like Monday.com and Salesforce. Foster interaction and engagement with online donors, enhancing their long-term connection to Greenhouse.

Qualifications Required:

Bachelor's degree from a four-year college or university. 3+ years of experience in digital marketing, fundraising, or social media management. Strong written and verbal communication skills, including presentation capabilities. Experience setting up and managing paid advertising campaigns in key platforms like Meta, LinkedIn, and Google, as well as pulling analytics and putting timely reports together to assess and optimize performance. Highly organized with excellent project management skills and experience with project management software like Monday.com Enthusiasm for working from our Boulder office five days a week.

Preferred:

Experience with CRM system Salesforce Experience with digital advertising strategies and platforms. Proven success in digital fundraising, including campaign development and donor engagement. Passion for Greenhouse's mission and an entrepreneurial spirit.

Compensation:

$60,000 - 80,000 depending on experience

Benefits:

401(k) matching Dental insurance Health insurance Paid time off Parental leave

Schedule:

Monday to

Friday:

8:30 a.m. - 5:30 p.m. Applicants must apply by uploading a cover letter and resume to: https://d1u000000scquuau.my.site.com/GreenhouseScholars/s/surveyvista?su=1ta

Ckk Job Type:

Full-time Pay:

$60,000.00 - $80,000.00 per year

Benefits:

401(k) matching Dental insurance Health insurance Paid time off Parental leave Vision insurance

Education:

Bachelor's (Required)

Work Location:

In person