Market Development Specialist

"We connect science to life for a better future." LG Chem will become a world-class corporation that creates new value for our customers based on "science," beyond "chemistry." Job Summary (Basic Functions): We are seeking a proactive and results-driven Market Development Specialist to join the Market Development Team in our corporate office in Atlanta, GA, to drive business growth across the Americas region. Reporting to the Market Development Team Leader, this role is responsible for leading field marketing initiatives, identifying new market opportunities, and developing strategic growth pipelines. The candidate will work closely with cross-functional teams and headquarters in Korea, to deliver market insights, expand customer base, and execute high-impact marketing and business development activities. This is a hands-on, individual contributor role well-suited for an early-career marketing professional who is detail-oriented, analytical, and eager to build experience in business development and market intelligence within a corporate setting. Essential functions include, but are not limited to: What You'll Be Doing Essential Functions (include but are not limited to): Field Marketing & Customer Development

• Execute field marketing initiatives to generate demand and develop early-stage customers
• Plan and lead "Customer Day" programs to expand opportunities across adjacent and non-adjacent applications
• Drive long-tail marketing activities to support early entry into new markets and identify potential customers
• Develop high-value and strategic growth pipelines through targeted task force initiatives Market Intelligence & Business Opportunity Development
• Conduct market intelligence (MI) activities across the Americas region
• Collect, analyze, and report market insights to headquarters in Korea, on a regular basis
• Identify field marketing targets based on research into high-value and emerging markets
• Discover mid-to long-term growth opportunities, including new products and applications
• Evaluate and propose inorganic growth opportunities (e.g., partnerships, M&A, strategic collaborations) Corporate/Customer Events & Engagement Management
• Plan, organize, and manage internal and external corporate events
• Lead exhibitions and customer engagement activities to strengthen brand presence and customer relationships
• Coordinate and manage leadership-level events, including TMM (Top Management Meetings)

Qualifications, Skills and Experience:

What We're Looking For Education:

Bachelor's degree in Business, Marketing, Engineering, or a related field

Requirements:

• 2+ years of experience in market development, business development, or related roles
• Strong analytical skills with the ability to translate data into actionable insights
• Excellent communication and stakeholder management skills (

Bilingual:

English, Korean)

• Ability to work independently and manage multiple projects in a fast-paced environment
• Skilled in use of basic office software (Microsoft PowerPoint, Excel, Word, Outlook, etc.

) Work Environment The working conditions (including the general work environment, and table with physical/mental demands) in this job description reflect the typical conditions you can expect while performing the essential functions of this job. LGCAI provides reasonable accommodations - appropriate changes and adjustments - to applicants and employees to be considered for a job opening, enable them to perform a job, gain access to the workplace, and enjoy the benefits and privileges of employment. General Work Environment. The work environment characteristics described here are representative of those a team member encounters while performing the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions. The incoming primarily works in an office setting and will spend time on the manufacturing production floor which requires exposure to manufacturing environment operations, such as moving sample of product, noise, fumes, vibrations, dust, etc to manage plant. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, age, gender, sexual orientation, gender identity, national origin, disability, status as a protected veteran, or any characteristic protected by applicable federal, state, or local law.