Senior Programmatic Inventory Manager - CVS Media Exchange (CMX)

Senior Programmatic Inventory Manager - CVS Media Exchange (CMX) at CVS Health Senior Programmatic Inventory Manager - CVS Media Exchange (CMX) at CVS Health in Weston, Massachusetts Posted in 3 days ago.

Type:

full-time

Job Description:

We're building a world of health around every individual - shaping a more connected, convenient and compassionate health experience. At CVS Health®, you'll be surrounded by passionate colleagues who care deeply, innovate with purpose, hold ourselves accountable and prioritize safety and quality in everything we do. Join us and be part of something bigger - helping to simplify health care one person, one family and one community at a time. CVS Media Exchange is hiring a Senior Programmatic Inventory Manager. CVS Media Exchange [CMX] is dedicated to driving measurable outcomes for our suppliers, merchants, stores, GMs, brand advertisers, and agencies. Our full-funnel ad solutions leverage CVS's in-store and online data, extensive reach, and to provide measurable results for our clientele. With a range of flexible pricing and buying models, including self-service; these solutions help businesses build brand awareness, engage with CVS consumers, and convert CVS consumers to shoppers. The Senior Programmatic Inventory Manager will be responsible for growing our Premium Publisher and programmatic offerings, ensuring the overall success of CVS Media Exchange campaigns. This individual will own the curation, execution and optimization for O&O inventory ensuring that deals are set-up and optimized according to best practices. The right candidate will have a start-up mentality, be detail oriented, process driven and innovative seeking to establish new and efficient practices that drive campaign performance. Responsibilities include but not limited to: Establish new / cultivate existing relationships across key publisher organizations; including deal type and rate negotiations Deal-id platform set-up and maintenance of catalog of deals across different demand channels. Analyze open-market and private marketplace spend to identify inventory opportunity areas. Provide creative deals solutions and inventory recommendations to the CMX Media team based on campaign goals and objective Perform regular deal maintenance and audits to maximize performance and revenue Perform industry & trend research and analysis, and partner with our Strategic Partnerships team identify unique, forward thinking partnership opportunities Routinely share ideas and opportunities with the goal of improving processes, performance, and best practices.

Location:

This role is hybrid and commutable to one of the following Corporate Hubs, which you must work in the office of 2 or more days a week: Wellesley, MA or Boston, MA Woonsocket, RI New York, NY (Soho office)

Blue Bell, PA Chicago, IL Required Qualifications:

5+ years' programmatic experience, with a comprehensive understanding of the advertising landscape (SSP, DSP, agency, publishers, etc.) 3+ years DSP Media Experience 2+ years' experience with programmatic deals either from the buyer and/or publisher perspective

Preferred Qualifications:

Retail media experience Excellent organization, problem solving, planning and decision-making skills Ability to organize and prioritize multiple projects, while meeting deadlines and successfully managing daily workload Ability to share knowledge, lead, and develop others Self-motivated, low ego team player with an ability to work well with other personalities Comfortable with ambiguity and change Demonstrated knowledge of the programmatic ecosystem dynamics and its key players Proficient in Excel and data analysis tools Strong analytical skills and attention to detail Education Bachelor's degree in relevant fields or equivalent (HS Diploma + 4 yrs experience) required.