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Project Manager - (Shop App Push Notifications)
Job
Harvey Nash
Plano, TX (In Person)
Full-Time
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Job Description
Project Manager - (Shop App Push Notifications) at Harvey Nash Project Manager - (Shop App Push Notifications) at Harvey Nash in Plano, Texas Posted in about 21 hours ago.
Education Requireme ntBachelor's degree in Marketing, Business, Communications, or a related fiel d.
Years of Experien ce5+ years of experience in digital marketing, product management, or a related role, with at least 2 years focused on push notifications or mobile app engagemen t.
Preferred Qualificatio nsExperience with push notification platforms (e.g., Firebase, Braze, OneSignal ).Familiarity with user segmentation and personalization technique s.
Knowledge of A/B testing methodologies and tool s.
Top skill s:
Type:
full-timeJob Description:
Project Manager 3 (Program Manager - Shop App Push Notifications) Plano, TX (Fully onsite) 6 MonthsKEY RESPONSIBILITES/REQUIREMENTS
Key Responsibiliti esStrategy & Planning:
Develop and implement a comprehensive push notification strategy aligned with business goals, user segmentation, and personalizatio n.Execution & Optimization:
Oversee the end-to-end process of push notification campaigns, including content creation, A/B testing, scheduling, and performance trackin g.Cross-functional Collaboration:
Work closely with marketing, product, engineering, and design teams to ensure seamless execution and alignment with broader app initiative s.Data Analysis & Reporting:
Monitor KPIs (open rates, click-through rates, conversion rates) and leverage insights to refine strategies and improve performanc e.Compliance & Best Practices:
Ensure all push notifications adhere to industry best practices, privacy regulations, and company policie s.Education Requireme ntBachelor's degree in Marketing, Business, Communications, or a related fiel d.
Years of Experien ce5+ years of experience in digital marketing, product management, or a related role, with at least 2 years focused on push notifications or mobile app engagemen t.
Preferred Qualificatio nsExperience with push notification platforms (e.g., Firebase, Braze, OneSignal ).Familiarity with user segmentation and personalization technique s.
Knowledge of A/B testing methodologies and tool s.
Top skill s: