Job Description
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locations
Bethlehem, PA - 240 Union Station Plz
time type
Full time
posted on
Posted Yesterday
job requisition id
R140034
St. Luke's is proud of the skills, experience and compassion of its employees. The employees of St. Luke's are our most valuable asset! Individually and together, our employees are dedicated to satisfying the mission of our organization which is an unwavering commitment to excellence as we care for the sick and injured; educate physicians, nurses and other health care providers; and improve access to care in the communities we serve, regardless of a patient's ability to pay for health care. The Community Liaison represents St. Luke's University Health Network (SLUHN) Home Health and Hospice to build and enhance relationships with referral sources throughout the Network and Community; develops and plans educational programs, visits provider offices, nursing facilities, assisted and personal care communities to promote the Home Health and Hospice philosophy of SLUHN; participates in Community events to promote and educate the public at large about the SLUHN Home Health and Hospice services; and works closely with the Director of Clinical Referrals and Liaisons, Hospice Liaisons, Development and Marketing departments to coordinate these outreach efforts.
JOB DUTIES AND RESPONSIBILITIES
Facilitates interagency communication and continuity of patient care by acting as the VNA Home Health/Hospice representative at the local health care facilities. Provides educational forums to hospital staff, medical community and community at large as requested. Directs all referrals to Intake Department in a timely manner. Acts as a resource to hospital staff and the community regarding Home Health/Hospice. Assists the Director of Referrals and Liaisons with activities as delegated, maintains schedule and sets up meetings with physician, physician offices, hospitals, case managers, nursing homes to market and educate on programs. Works collaboratively with Management, VNA professional staff and St. Luke's Hospital & Health Network Marketing/Communications Manager assigned to the VNA of St. Luke's to develop and implement a comprehensive marketing program for assigned services and programs. Increases growth in the Home Health/Hospice departments through direct visits and related educational activities. Maintains schedule to make presentations to promote programs to appropriate organizations and businesses. Supports the department's special events and participation in those activities that promote Home Health/Hospice marketing and recruitment initiatives. In conjunction with the management team, plans, coordinates and organizes the contracted hospice providers' education to meeting the demands of the department. Provides monthly statistical data needed for calls made, marketing activities and educational presentation within the reports. Creatively communicate St. Luke's home health/hospice mission to all constituencies through personal interaction and public forum. Ability to establish rapport and trust with Hospice Management, employees and VNA and Network departments. Maintains confidentiality of all materials handled within the Network Entity as well as the proper release of information. Complies with Network and departmental policies regarding issues of employee, patient and environmental safety and follows appropriate reporting requirements. Demonstrates/Models the Network's Service Excellence Standards of Performance in interactions with all customers (internal and external). Demonstrates Performance Improvement in the following areas as appropriate: Clinical Care/Outcomes, Customer/Service Improvement, Operational System/Process and Safety. Demonstrates financial responsibility and accountability through the effective and efficient use of resources and activities to grow market share. Complies with Network and departmental policies regarding attendance and dress code. EDUCATION
Bachelor's Degree or certification in a health-related field/marketing communications required OR Graduation from a School of Nursing with a current license as a Registered Nurse or Licensed Practical Nurse preferred. TRAINING AND EXPERIENCE
Two (2) years' experience in Marketing, Sales or a related field preferred. Must have general familiarity with Microsoft Office - Outlook, Excel, PowerPoint, etc. Please complete your application using your full legal name and current home address. Be sure to include employment history for the past seven (7) years, including your present employer. Additionally, you are encouraged to upload a current resume, including all work history, education, and/or certifications and licenses, if applicable. It is highly recommended that you create a profile at the conclusion of submitting your first application. Thank you for your interest in St. Luke's!! St. Luke's University Health Network is an Equal Opportunity Employer.
About Us Founded in 1872, St. Luke's University Health Network (SLUHN) is a fully integrated, regional, non-profit network of more than 23,000 employees providing services at 16 campuses and 350+ outpatient sites. With annual net revenue in excess of $4 billion, the Network's service area includes 11 counties in two states: Lehigh, Northampton, Berks, Bucks, Carbon, Montgomery, Monroe, Schuylkill and Luzerne counties in Pennsylvania and Warren and Hunterdon counties in New Jersey. St. Luke's hospitals operate the largest network of trauma centers in Pennsylvania, with the Bethlehem Campus being home to St. Luke's Children's Hospital. SLUHN is the only Lehigh Valley-based health care system to earn Medicare's five-star ratings (the highest) for quality, efficiency and patient satisfaction. It is both a Leapfrog Group and Healthgrades Top Hospital and a Newsweek World's Best Hospital. The Network's flagship University Hospital has earned the 100 Top Major Teaching Hospital designation from Premier 13 times total and eleven years in a row, including in 2023 when it was identified as THE #4 TEACHING HOSPITAL IN THE COUNTRY.
In 2021, St. Luke's was identified as one of the 15 Top Health Systems nationally. St. Luke's is the ONLY health care institution in the Lehigh Valley to be named a Top Workplace regionally repeating the exclusive honor for the third year in a row. Also, for the third straight year, St. Luke's has been a Top Workplaces in the Philadelphia Region by the Philadelphia Inquirer, ranking 9th in the large employer category for 2025 and the only health care system in PA to receive this award. In 2025, St. Luke's was recognized as a national Top Workplaces by USA Today, three years in a row, including the 3rd best health care system in the nation in 2023 and 2024. Lastly, in 2025, St. Luke's was named a Top Workplace in New Jersey for the third year in a row. Learn More Here. Read More
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