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Senior Graphic Designer
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Solara Laboratories
Doral, FL (In Person)
$65,000 Salary, Full-Time
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Job Description
Senior Graphic Designer Solara Laboratories - 5.0 Doral, FL Job Details Full-time From $65,000 a year 22 hours ago Benefits Health insurance Dental insurance 401(k) Paid time off Vision insurance 401(k) matching Qualifications Shopify E-commerce website design E-commerce Mentoring Promotional email design Graphic Design Leading team collaboration initiatives Managing projects AI-driven automation Figma Project leadership Managing art or design teams Conversion rate optimization (CRO) Managing media, arts or design teams Art direction Performance marketing Full Job Description Solara Labs is seeking a highly strategic and hands-on Senior Graphic Designer with strong CPG experience to lead creative execution across our brands. This role combines design, creative strategy, performance marketing, e-commerce, and team leadership. Responsibilities Design high-performing creative assets across digital channels including Meta, Google, email, landing pages, website, Amazon, and Shopify. Develop creative concepts and campaign visuals that align with brand objectives and marketing strategies. Partner with marketing and copywriting teams to bring campaigns and ideas to life through compelling visual storytelling. Understand each brand's audience, positioning, and competitive landscape to create effective and relevant creative. Create and optimize Shopify product detail page (PDP) assets and provide strategic input on Amazon PDP content and creative. Design assets that support the entire customer journey, including acquisition, conversion, and retention efforts. Maintain brand consistency and visual excellence across all channels, platforms, agencies, and partners. Lead, mentor, and develop an internal team of designers while establishing creative best practices and workflows. Provide creative direction, feedback, and guidance to internal teams and external agencies. Stay current on design trends, emerging technologies, AI tools, and evolving creative best practices. Qualifications 7+ years of graphic design experience, preferably with consumer packaged goods (CPG) brands. Proven experience managing and mentoring designers. Strong portfolio demonstrating branding, campaign development, e-commerce, and performance marketing creative. Deep understanding of conversion-focused design principles and digital marketing channels. Experience with Shopify and Amazon creative development. Understanding of marketing funnels, landing pages, email design, and customer journey optimization. Advanced proficiency in Adobe Creative Suite and Figma. Experience leveraging AI tools to improve creative workflows, ideation, and production. Strong communication, collaboration, and project management skills.