Graphic Designer / Industrial Designer

Senior Graphic Designer Hybrid | Reynoldsburg/Columbus, OH Reports to: Senior Art Director A leading personal care retailer is seeking a Senior Graphic Designer to help reimagine and elevate the future retail experience through innovative, customer-centric design. Reporting directly to the Senior Art Director, this highly visible role will contribute to large-scale brand transformation initiatives, store reinvention projects, and experiential retail concepts that influence how customers engage with the brand in physical environments. This is a strategic creative role focused on concept development, visual storytelling, environmental graphics, and retail innovation . The ideal candidate brings senior-level conceptual thinking, a strong portfolio of brand-building work, and the ability to develop compelling creative solutions that inspire leadership and drive customer engagement. While an understanding of production processes is beneficial, this is not a production-focused position . Key Responsibilities Develop breakthrough creative concepts that support brand evolution, retail transformation, and customer experience initiatives. Partner closely with the Senior Art Director to create innovative visual solutions that reenergize and modernize the brand. Generate multiple conceptual directions for campaigns, store experiences, environmental graphics, and experiential marketing programs. Create mood boards, inspiration boards, concept presentations, and visual narratives that influence strategic creative direction. Design impactful graphics that support store reinvention efforts, customer engagement programs, and large-scale retail environments. Translate brand strategy into compelling visual storytelling across physical retail touchpoints. Present creative concepts and recommendations to leadership and cross-functional stakeholders. Collaborate with Visual Merchandising, Marketing, Store Design, Creative, and Brand teams to ensure cohesive execution of retail experiences. Contribute to retail innovation projects, store testing initiatives, and future-state customer experience concepts. Maintain a high standard of design excellence while balancing multiple projects in a fast-paced environment. Qualifications 5-8+ years of graphic design, environmental design, experiential design, or retail brand design experience. Strong conceptual portfolio demonstrating brand-building, storytelling, and customer experience design. Proven ability to develop strategic creative solutions rather than simply execute production requests.

Advanced proficiency in:

Adobe Illustrator Adobe Photoshop Adobe InDesign Strong understanding of typography, composition, branding systems, color theory, and visual communication. Experience creating and presenting multiple design directions supported by strategic rationale. Background within retail, consumer brands, experiential marketing, environmental graphics, or store design environments preferred. Experience developing graphics for large-scale retail environments, installations, wayfinding systems, or experiential spaces is highly desirable. Industrial design, environmental design, exhibition design, architectural graphics, or spatial branding experience is a significant plus. Exceptional presentation, communication, and stakeholder management skills. Ability to influence creative direction through strong visual storytelling and conceptual thinking. Highly collaborative, adaptable, and comfortable navigating ambiguity while helping shape future-state creative solutions. Ideal Backgrounds Candidates may come from: Retail Brand Design Environmental Graphic Design Experiential Design Store Design Industrial Design Exhibition Design Museum or Experiential Space Design Agency Creative Teams specializing in Retail or Consumer Brands Brand Innovation or Customer Experience Design #PSI1

Pay:

$38.00 - $43.00 per hour

Work Location:

Hybrid remote in Reynoldsburg, OH 43068