Sr. Pricing Analyst

At Curaleaf, we're redefining the cannabis industry with a strong commitment to quality, expertise, and innovation. As a leading global cannabis provider, our brands—including Curaleaf, Select, and Grassroots—offer premium products and services in both medical and adult-use markets. Join us at Curaleaf to be part of a high-growth, purpose-driven company that champions corporate social responsibility through our Rooted in Good initiative, supporting community outreach and positive change. Here, you'll have the opportunity to make a meaningful impact, drive innovation, and help shape the future of cannabis. Sr. Retail Pricing Analyst The candidate must be able to work on-site 5 days a week at one of our corporate offices located in Chicago, IL, Scottsdale, AZ or Las Vegas, NV About the Role We're looking for a Senior Pricing Analyst to help shape how we price our products and, ultimately, how we grow the business. In this role, you'll develop, execute, and continuously improve pricing strategies that drive sales growth, expand margins, and support long‑term profitability. You'll use internal data, market and competitive insights, and pricing tools to recommend and implement pricing that makes sense for the business and the customer. You'll work closely with Product and Planning teams, as well as senior leadership, to make sure pricing decisions align with evolving business goals and market dynamics. This role reports to the Director of Pricing and plays a key part in revenue performance, margin management, and pricing governance, including reviewing and approving promotions and discounts based on their financial impact. What You'll Do Set and manage pricing strategies Develop and recommend pricing strategies that support business and category goals Implement price changes to maintain strong competitive positioning Use internal performance data, market insights, and pricing tools to find the right balance between volume and profitability Turn data into decisions Analyze pricing performance, margin, and sales trends Identify opportunities to improve pricing effectiveness and revenue outcomes Clearly explain the financial impact of pricing recommendations to stakeholders Partner across the business Work closely with Product and Planning teams on pricing options and trade‑offs Provide guidance on pricing scenarios and propose alternatives when needed Support pricing governance, including reviewing promotional pricing and discount requests Stay close to the market Monitor competitive pricing and market trends Use competitive intelligence to inform pricing strategy and recommendations What you'll

Bring:

Bachelor's degree in Business, Strategy, Merchandising, Finance, Economics, or equivalent experience. 4+ years of experience in pricing and financial analysis in the retail or CPG industry retail Flexible and adaptable in a dynamic, change-driven environment and the ability to prioritize tasks. Strong data management and analytical skills with the ability to synthesize complex information into clear, actionable recommendations. Advanced Excel skills required. Experience with tools like Microsoft Dynamics or PowerBI Proven project leadership skills with the ability to manage multiple initiatives simultaneously. Strong verbal and written communication skills with the ability to influence at all levels of the organization. Self-starter with strong decision-making skills; able to take direction and execute efficiently. Even Better if

You Have:

E-commerce pricing experience Experience with SQL Experience with OMNI or Hoodie Data-modeling experience #LI-AR1 #LI-AR1

What We Offer:

Career Growth Opportunities Competitive Pay and Benefits Generous PTO and Parental Leave 401(K) Retirement Plan Life/ Disability Insurance Community Involvement Referral Bonuses and Product Discounts Benefits vary by state, role type, and eligibility. Follow us on

Social Media:

Instagram:

@curaleaf.usa

Twitter:

@Curaleaf_

Inc LinkedIn:

Curaleaf LinkedIn Curaleaf Holdings, Inc. (

TSX:

CURA) (

OTCQX:

CURLF) ("Curaleaf") is a leading international provider of consumer products in cannabis with a mission to enhance lives by cultivating, sharing, and celebrating the power of the plant. As a high-growth cannabis company known for quality, expertise and reliability, the Company, and its brands, including Curaleaf, Select, Grassroots, Find, and Anthem provide industry-leading service, product selection and accessibility across the medical and adult-use markets. Curaleaf International is powered by a strong presence in all stages of the supply chain. Its unique distribution network throughout Europe, Canada and Australasia brings together pioneering science and research with cutting-edge cultivation, extraction and production. Home | Curaleaf | Cannabis with

Confidence Our Vision:

To be the world's leading cannabis company by consistently delivering superior products and services and driving the global acceptance of cannabis.

Our Values:

Lead and Inspire. Commit to Win. ONE Curaleaf. Driven to Deliver Excellence. Curaleaf is an equal opportunity employer. Curaleaf recruits, employs, trains, compensates, and promotes regardless of race, religion, color, national origin, gender identity, sexual orientation, physical ability, age, veteran status, and other protected status as required by applicable law. We will ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, to perform essential job functions, and to receive other benefits and privileges of employment. Please contact us to request accommodation. Individuals adversely impacted by the war on drugs are encouraged to apply. Current Curaleaf employees should apply for open positions through our Internal Job Board, which can be accessed via the link on The Leaf. •Please note that U.S. immigration rules and regulations are governed by federal law; not state law. Although Curaleaf operates in states that have legalized and decriminalized marijuana, it is still considered a controlled substance under federal regulations and thus illegal under federal law. For this reason, unless and until federal law changes, Curaleaf is prohibited from offering sponsorship for any non-immigrant or immigrant visas. •Please also note that while candidates who are Lawful Permanent Residents (such as those with Green Cards) are eligible for employment with, and are hired by Curaleaf, working for a company engaged in a business that grows and sells a product that is illegal under federal law might compromise the candidate's immigration status. Before a Lawful Permanent Resident accepts an offer of employment, Curaleaf recommends that the candidate seek the advice of an immigration lawyer.