FLSA Classification:
Exempt Job Type:
Full-Time | Hybrid Reports to:
President/CEO Location:
Delmarva Peninsula Job Summary:
Go-Glass ("Everything Glass - Friendly & Fast") is seeking a results-driven Marketing Director / Chief Marketing Officer (CMO) to lead and scale all marketing initiatives across residential, commercial, and auto glass divisions. This role will focus on AI-driven marketing, lead generation, brand growth, and measurable ROI while developing systems that increase call volume, scheduled quotes, and closed jobs.
Candidate Profile:
High-energy, results-oriented marketing leader with strong experience in digital marketing, lead generation, analytics, and AI-driven marketing strategies. The ideal candidate thrives in a fast-paced environment, is data-driven, highly organized, and able to lead teams while maintaining accountability for measurable growth.
Education and Experience:
- Bachelor's degree in Marketing, Business, Communications, or related field preferred
- 5+ years of senior marketing leadership experience
- Experience implementing AI tools and automation in marketing environments
- Proven success driving revenue growth and managing performance marketing campaigns
Essential Functions:
- Develop and execute marketing strategies across all channels
- Implement AI-first tools for automation, dashboards, and lead nurturing
- Drive social media, paid search, SEO, and multi-channel lead generation
- Manage marketing budget with strong focus on ROI and performance
- Lead and develop a high-performing marketing team
- Analyze KPIs, attribution, and campaign effectiveness to optimize results
- Collaborate with operations and leadership teams to support company growth
Skills & Aptitudes:
- Strong leadership, communication, and organizational skills
- Data-driven mindset with analytical problem-solving abilities
- Experience with digital marketing platforms and CRM systems
- Ability to manage multiple projects and priorities simultaneously
- Strong understanding of branding, customer acquisition, and marketing analytics
Compensation & Benefits:
Competitive salary + uncapped commission (Target $160K+ OTE), performance bonuses, health/dental/vision insurance, 401(k), PTO, and company vehicle or auto allowance.
EEO Statement:
Go Glass provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type in accordance with applicable federal, state, and local laws.
Pay:
$100,000.00 - $160,000.00 per year
Benefits:
401(k) Dental insurance Employee discount Flexible schedule Flexible spending account Health insurance Health savings account Life insurance Paid time off Referral program Vision insurance
Work Location:
Hybrid remote in Salisbury, MD 21801