CDP Technology Lead

Experteer Overview In this role you will own and scale personalization, customer data, and consent capabilities across Fisher's digital ecosystem. You will connect CDP, data platform, and activation channels to enable real-time and batch experiences. You'll work at the crossroads of engineering, data, and marketing, partnering with cross‑functional teams to translate goals into scalable solutions. You'll shape how we target, consent, and deliver consistent experiences across channels. This is a mission-driven opportunity to impact how customers engage with our digital products.

Compensation / Benefits

• Manage CDP Tealium, personalization (Dynamic Yield), and consent management, including identity resolution, segmentation, and activation across digital channels
• Define and implement the decisioning layer that connects Databricks, CDP, and activation platforms (web, Client Center, SFMC, OTT)
• Establish standards for event tracking, tagging, data flows, and consent capture for real-time and batch personalization
• Lead design and execution of personalization and consent strategies ensuring consistent targeting, compliance, and experience delivery across channels
• Partner with Marketing, Product, Data, and Compliance teams to translate goals and regulatory requirements into scalable, measurable solutions Tasks
• 8+ years of experience in software engineering, digital platforms, or marketing technology
• Hands-on experience with CDP platforms (Tealium, Segment, Adobe RTCDP, or similar)
• Experience implementing personalization or decisioning platforms (Dynamic Yield, Optimizely, Adobe Target, etc.)
• Experience with event-driven architecture, data pipelines, and API-based integrations
• Experience working with consent management, privacy frameworks, or regulated data environments
• Translate business and regulatory requirements into technical solutions Key requirements
• 100% paid medical, dental and vision premiums for you and dependents
• 50% 401(k) match, up to IRS maximum
• 20 days

PTO + 10

paid holidays

• Family Support programs: 8 weeks Paid Primary Caregiver Leave, fertility and family health benefits
• Hybrid work from home option
• Equal opportunity employer