Brand Activation and Engagement Marketing Manager, Sports and Entertainment, Platform and Devices Marketing

Brand Activation and Engagement Marketing Manager, Sports and Entertainment, Platform and Devices Marketing _corporate_fare_ Google _place_ New York, NY, USA; Mountain View, CA, USA; +4 more; +3 more

• Mid•Experience driving progress, solving problems, and mentoring more junior team members; deeper expertise and applied knowledge within relevant area.

_info_outline_ X This role may also be located in our Playa Vista, CA campus. Applicants in the

County of Los Angeles:

Qualified applications with arrest or conviction records will be considered for employment in accordance with the Los Angeles County Fair Chance Ordinance for Employers and the California Fair Chance Act. Applicants in

San Francisco:

Qualified applications with arrest or conviction records will be considered for employment in accordance with the San Francisco Fair Chance Ordinance for Employers and the California Fair Chance Act. In accordance with Washington state law, we are highlighting our comprehensive benefits package, which is available to all eligible US based employees.

Benefits for this role include:

+ Health, dental, vision, life, disability insurance +

Retirement Benefits:

401(k) with company match +

Paid Time Off:

20 days of vacation per year, accruing at a rate of 6.15 hours per pay period for the first five years of employment +

Sick Time:

40 hours/year (increased to 69 hours/year for Seattle) including 5 discretionary sick days per instance + Maternity Leave (Short-Term Disability + Baby Bonding): 28-30 weeks +

Baby Bonding Leave:

18 weeks +

Holidays:

13 paid days per year

Note:

By applying to this position you will have an opportunity to share your preferred working location from the following:

• New York, NY, USA; Mountain View, CA, USA; Los Angeles, CA, USA; Seattle, WA, USA; San Francisco, CA, USA

.

• Minimum qualifications:
• + Bachelor's degree or equivalent practical experience. + 6 years of experience leading multi-year partnerships with sports leagues or entertainment properties. + Experience in consumer marketing, brand partnerships, or experiential marketing for a brand. + Experience managing cross-functional or cross-team projects.
• Preferred qualifications:
• + Experience in managing relationships with creative and production agencies, talent, and influencers.

+ Experience in campaign measurement, including brand lift studies, Return on Investment (ROI) analysis, and budget management with a data-driven mindset. + Understanding of full-funnel marketing and how to integrate brand initiatives with sales, retail, and partner marketing channels. + Ability to develop and execute 360-degree marketing campaigns and experiential activations from strategy through measurement. + Excellent project management, communication, and presentation skills, with a keen eye for creative detail.

• About the job
• Whether you're on a consumer product (like Gmail, Search, Maps, Chrome, Android) or a business product (Google Ads, AdSense, Google Marketing Platform, Analytics), you take part in a complete marketing experience as you lead every facet of the product's journey.

From determining positioning, naming, competitive analysis, feature prioritization and external communications, you help shape the product and help it grow a consumer base. This means you work with a cross-functional team across Sales, corporate communications, legal, webmasters, product development, engineering and more. In this role, you'll be involved with product marketing strategy from beginning to end.

Know the user. Know the magic. Connect the two. At its core, marketing at Google starts with technology and ends with the user, bringing both together in unconventional ways. Our job is to demonstrate how Google's products solve the world's problems--from the everyday to the epic, from the mundane to the monumental. And we approach marketing in a way that only Google can--changing the game, redefining the medium, making the user the priority, and ultimately, letting the technology speak for itself. The US base salary range for this full-time position is $142,000-$205,000 + bonus + equity + benefits. Our salary ranges are determined by role, level, and location. Within the range, individual pay is determined by work location and additional factors, including job-related skills, experience, and relevant education or training. Your recruiter can share more about the specific salary range for your preferred location during the hiring process. Please note that the compensation details listed in US role postings reflect the base salary only, and do not include bonus, equity, or benefits. Learn more aboutbenefits at Google (https://careers.google.com/benefits/) .

• Responsibilities
• + Drive end-to-end strategy for major brand partnerships, including the National Women's Soccer League (NWSL) and premier cultural entities.

+ Execute 360-degree GTM plans for cultural moments and product launches, integrating paid media, social, Customer Relationship Management (CRM), Public Relations (PR), and retail to drive multi-channel business. + Design immersive experiential activations and brand moments that align with core partnership priorities. + Serve as the central point of contact for cultural marketing, aligning cross-functional teams (Product, Sales, Legal, PR) and managing agency partners from creative ideation to post-campaign analysis. Information collected and processed as part of your Google Careers profile, and any job applications you choose to submit is subject to Google'sApplicant and Candidate Privacy Policy (./privacy-policy) . Google is proud to be an equal opportunity and affirmative action employer. We are committed to building a workforce that is representative of the users we serve, creating a culture of belonging, and providing an equal employment opportunity regardless of race, creed, color, religion, gender, sexual orientation, gender identity/expression, national origin, disability, age, genetic information, veteran status, marital status, pregnancy or related condition (including breastfeeding), expecting or parents-to-be, criminal histories consistent with legal requirements, or any other basis protected by law. See alsoGoogle's EEO Policy (https://www.google.com/about/careers/applications/eeo/) ,Know your rights: workplace discrimination is illegal (https://careers.google.com/jobs/dist/legal/EEOC\_KnowYourRights\_10\_20.pdf) ,Belonging at Google (https://about.google/belonging/) , andHow we hire (https://careers.google.com/how-we-hire/) . If you have a need that requires accommodation, please let us know by completing ourAccommodations for Applicants form (https://goo.gl/forms/aBt6Pu71i1kzpLHe2) . Google is a global company and, in order to facilitate efficient collaboration and communication globally, English proficiency is a requirement for all roles unless stated otherwise in the job posting.

To all recruitment agencies:

Google does not accept agency resumes. Please do not forward resumes to our jobs alias, Google employees, or any other organization location. Google is not responsible for any fees related to unsolicited resumes.

Google is proud to be an equal opportunity workplace and is an affirmative action employer. We are committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity or Veteran status. We also consider qualified applicants regardless of criminal histories, consistent with legal requirements.

See also https:

//careers.google.

com/eeo/ and https:

//careers.google.com/jobs/dist/legal/OFCCP_EEO_Post.pdf If you have a need that requires accommodation, please let us know by completing our Accommodations for Applicants form: https://goo.gl/forms/aBt6Pu71i1kzpLHe2.