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Job Description
Fitness Center Manager | Operations, Sales & Member Experience Job Overview Vitality CT is a premier fitness, coaching, and recovery center dedicated to helping busy adults transform their health, fitness, and quality of life. Through expert coaching, semi-private personal training, small group fitness classes, nutrition support, and advanced recovery services, we empower our members to achieve lasting results in a supportive and motivating environment.
Our mission is simple:
Smarter Training. Better Recovery. Lasting Results. As we continue to grow, we are looking for a highly motivated Fitness Center Manager to lead daily operations, develop our team, enhance the member experience, and drive business growth. In this leadership role, you will oversee the day-to-day operations of the facility, ensure exceptional member experiences, manage staff performance, drive membership growth, and help foster a positive, high-energy culture focused on health and wellness. The ideal candidate is passionate about fitness, possesses strong leadership skills, and thrives in a fast-paced environment where building relationships and creating outstanding member experiences are top priorities. Duties Oversee daily fitness center operations, ensuring a clean, safe, and welcoming environment for all members and guests Lead, motivate, and develop a team of coaches, trainers, and front desk staff to provide exceptional customer service Manage staff scheduling, performance evaluations, and ongoing team development Conduct facility tours, fitness consultations, and membership sales appointments Oversee new member onboarding and ensure a positive client experience from first contact through long-term retention Manage member concerns, feedback, and service recovery efforts promptly and professionally Collaborate with ownership to achieve membership growth, retention, and revenue goals Coordinate fitness challenges, special events, workshops, and community outreach initiatives Oversee social media engagement, local marketing efforts, and referral programs Manage lead generation and follow-up processes to maximize conversion of prospects into members Monitor facility cleanliness, equipment maintenance, and operational standards Manage administrative responsibilities, including reporting, inventory management, and operational documentation Track and analyze key performance indicators including memberships, retention, attendance, revenue, and client satisfaction Skills & Qualifications Proven leadership and supervisory experience in a fitness center, gym, wellness facility, hospitality environment, or related industry Strong management skills with the ability to oversee daily operations and lead a high-performing team Excellent customer service and relationship-building abilities Experience with membership sales, client retention, and business growth initiatives Strong organizational, communication, and problem-solving skills Experience with scheduling software, CRM systems, and business reporting Ability to manage multiple priorities in a fast-paced environment Knowledge of fitness, health, wellness, and member engagement best practices Experience with social media marketing, content creation, and community outreach is preferred Personal training, fitness, or health coaching certifications are a plus What We Offer Competitive salary plus performance-based bonus opportunities Complimentary membership and access to facility services Professional development and continuing education opportunities Career advancement within a growing organization Positive, team-oriented work environment Opportunity to make a meaningful impact on the health and lives of our members Join Our Team If you are passionate about fitness, leadership, customer service, and helping people achieve life-changing results, we'd love to hear from you. Join VitalityCT and help create an environment where members feel supported, motivated, and empowered to become the healthiest version of themselves.
