Founding General Manager Fitness Franchise up to 105,000.00

NOW HIRING

Founding General Manager for Studio Launch up to $105,000.00 + BENEFITS.

NEW STUDIO COMING SOON

Alloy Personal Training Madison East 2528 Winnebago Street Madison, WI 53704 YEAR 1 EARNING

POTENTIAL

$85,000-$105,000.00

COMPENSATION PACKAGE:

$58,000-$68,000 BASE

SALARY + COMMISSIONS + BONUSES

with earning potential up to $105,000.00 in

YOUR FIRST YEAR PREMIUM BENEFITS INCLUDE

Medical Insurance Vision Insurance Paid Time Off Paid Corporate Training in Atlanta, GA Complimentary Membership Employee Discounts Consistent Bonus Structure Career Growth Opportunities We are seeking a highly motivated, entrepreneurial leader for our

BRAND NEW

Alloy Personal Training studio opening in Madison East, WI. This is a rare opportunity to help build a premium boutique fitness studio from the ground floor alongside experienced ownership already operating a successful Alloy studio in Wisconsin.

HIGHLIGHTS INCLUDE

The ideal candidate is a builder, not a maintainer. You'll be leading overall presales, founding-member acquisition, community partnerships, grassroots marketing, local events, retention initiatives, and launch operations for Alloy Madison East.

YOU ARE:

A builder, not a maintainer Competitive, organized, and highly driven Energized by community outreach and networking Comfortable with startup-style launch environments Positive, resilient, and team-oriented Able to create momentum and build trust quickly You know how to turn leads into long-term members. Success in this role comes from relationship-building, consultative sales, community presence, and operational leadership.

POSITION HIGHLIGHTS

You will play an instrumental role in launching and growing Alloy Madison East from presale through Year 1 operations. This role requires strong sales instincts, leadership ability, and comfort operating in a fast-paced launch environment.

CAREER GROWTH

You'll work closely with experienced ownership already operating Alloy in Wisconsin and actively expanding the brand. This is an opportunity to get in on the ground floor of a rapidly growing boutique fitness franchise with long-term advancement potential as additional studios are developed. Since 2020, Alloy Personal Training has expanded rapidly nationwide with over 300 studios sold and launched across the United States.

KEY RESPONSIBILITIES

Lead all founding-member sales activity from first contact through signed agreement Conduct consultations, tours, follow-up calls, and conversion conversations Execute high-volume outreach and lead follow-up activity Build community partnerships and referral relationships Represent Alloy at networking events and local community activations Partner with the outside marketing agency on: Meta and Google campaigns Organic social media content Event-driven lead capture Help recruit and onboard the founding coaching team Manage MindBody and related studio-management systems Drive ongoing membership growth and retention initiatives Help grow the studio to 110-150 active members during Year 1 CORE

REQUIREMENTS

4+ years of experience in boutique fitness, premium hospitality, or service-business sales leadership Experience with a new-location launch, presale, or grand opening preferred Strong consultative-sales background with measurable success Experience working with marketing agencies or lead-generation partners preferred MindBody or comparable studio software experience preferred Excellent communication, organization, and relationship-building skills Comfortable conducting 30+ consultations weekly Evening and weekend availability required Preferred backgrounds include: Alloy Personal Training, Orangetheory, F45, StretchLab, Club Pilates, Equinox, BFT, Comparable premium fitness or wellness brands.

ABOUT ALLOY WISCONSIN

Alloy Wisconsin operates Alloy Personal Training studios in Middleton and Madison East. Alloy is a national boutique fitness brand built around small-group personal training. We are a locally owned and operated franchisee. We combine expert coaching, accountability, and proven systems to create a best-in-class member experience.

OTHER OPENINGS ON OUR TEAM IN WISCONSIN

Studio Manager at Alloy Middleton, Head Coach Alloy Madison East and Part-Time Coach openings at both studios.

APPLY TODAY FOR INTERVIEWS THIS

WEEK.