Sales Enablement Manager

Sales Enablement Manager 3.8 3.8 out of 5 stars Chelmsford, MA Hybrid work $90,000 a year - Full-time BAO, Inc 134 reviews $90,000 a year - Full-time Hybrid Role (3 days in office / 2 days WFH) Join BAO and help build the next generation of tech sales talent. Working with leading technology clients and early-career sales professionals, you'll help shape and scale BAO Training Academy while directly improving sales performance, pipeline generation, and client results. The Sales Enablement Manager drives sales development representative (SDR) success through focused coaching, targeted training, and campaign enablement, ensuring reps are equipped to engage executive buyers and create meaningful opportunities. Role and Responsibilities Deliver onboarding and ongoing training for SDRs in a high-volume outbound environment Translate client messaging, technical concepts, and buyer personas into effective talk tracks and training materials Create and refine battlecards and objection-handling frameworks Coach SDRs through call reviews, live feedback, and skill development sessions Identify performance gaps (campaign-specific vs. core sales skills) and implement targeted coaching Partner with Team Managers and client teams to align training with campaign goals Track performance metrics and adjust training to improve results Support hiring by interviewing SDR candidates Requirements/Skills 3+ years in sales training and coaching, or a related field (B2B/tech preferred) Experience in high-volume outbound or phone-based sales environments Ability to diagnose performance gaps and identify root causes Proven ability to coach and develop individuals with varying skill levels and learning styles Comfortable communicating with clients and collaborating cross-functionally with multiple departments (sales, leadership, and client teams) Strong time management and organization skills Comfortable giving and receiving direct, constructive feedback Success Looks Like SDRs ramp quickly and hit activity and meet targets Improved call quality, messaging, and conversion rates Strong alignment between client expectations and SDR performance Benefits 401(k) matching Health, dental, and vision insurance Paid time off Work from home

Mondays and Fridays Compensation:

$90,000/year