Lead Coach & Community Growth Lead

Lead Coach & Community Growth Lead Stamford, CT 06905 $70,000

• $75,000 a year
• Full-time $70,000
• $75,000 a year
• Full-time Lead Coach & Community Growth Lead Build Location 2 From The Ground Up. Core Principles Personal Training
• Location 2 (Opening Late 2026) Greater Stamford AreaFull-Time | ~40 hrs/week | $70k
• 75k base + Performance Bonus | Clear Path to #2 If, 12 months after opening, Location 2 is sitting at 65-70+ active members, members are staying and showing up, and the people you've onboarded are thriving… this will be a home‑run hire.

Core Principles Personal Training is Stamford's go-to studio for adults 50+ . We help adults 50+ who feel intimidated by gyms get stronger, more confident, and out of pain in a small, safe, coach-led environment. This role is for one person who will: Lead community growth before we open, so we launch to a warm neighborhood, not strangers, and Become the Lead Coach once we open, owning standards and member experience, with a clear path to becoming the #2 leader at Location 2. Why This Role Is Different You're building a location from the ground up, not inheriting someone else's mess. You work with adults 50+ who actually value guidance and consistency. You get a real leadership track: from lead coach to second‑in‑command over 12-24 months. You're paid a stable salary + bonus with health benefits, PTO, and CE support. Role Snapshot Full-time, ~40 hours/week: ~25 hours: on-floor coaching (small group + onboarding) ~10 hours: member management (check-ins, attendance reviews, coach audits) ~5 hours: admin & team support Reports to: General Manager at Location 1

Scope:

Phase 1: Community outreach & list building (pre-open) Phase 2: Presale membership advisor (warm leads only) Phase 3: Lead Coach & #2 in training (post-open) Exact schedule will be set with the GM, but expect a mix of coaching blocks and community time typical for a full-time personal training role. Who You Are You see yourself as a coach first and a community builder second. You're the kind of person who: Feels responsible for the room: energy, standards, and how you communicate. Loves turning strangers into regulars through consistent relationship-building and value‑adding follow-up.

Thinks in systems:

checklists, KPIs, and simple routines make you better, not bored. Takes pride in being the calm, steady presence others can rely on. Our Culture If you love coaching, care about people over PRs, and feel physically uncomfortable when equipment is out of place or technique is sloppy, you'll fit in here. Core Principles is small, tight‑knit, and serious about standards without taking ourselves too seriously: Low‑ego, high‑care: members first, team second, ego last.

Process over heroics:

checklists, SOPs, and steady execution beat firefighting.

Sincere candor:

clear expectations, direct feedback, no passive‑aggressive drama.

Craft and growth:

we want you coaching and leading better a year from now than you are today. What It Feels Like To Work Here Most days are a mix of: Coaching blocks with small groups of adults 50+, running our playbook and keeping the room calm, safe, and focused. Deep work blocks for member check‑ins, attendance reviews, and coach audits Community time out in the neighborhood or on the phone, following up with partners and leads you've built relationships with. You'll know what's expected before you walk in, you'll have systems to follow, and you'll have a GM and owner who care more about consistent excellence than flashy one‑off wins. What Winning Looks Like (Big Picture) By Opening Day You've built a warm local list of neighbors, businesses, and partners who know who we are and are interested. The GM has enough warm leads and relationships from your work to hit a strong presale / founding member launch (close to break-even from day one). By 12 Months After Opening You and the GM can point to: Member base: Location 2 at or above 65-70 active members.

Retention:

Monthly churn around 4% or better.

Onboarding quality:

A strong trial → membership conversion rate for people you personally onboard.

Engagement:

75%+ of members averaging 2+ sessions/week.

Coaching standards:

Monthly session audits completed for each coach, with visible improvement over time. Phase 1-3 (Condensed) Phase 1: Community Awareness & Relationship Lead (Pre-Opening)~20 hrs/week: Walk assigned routes and visit a set number of businesses/organizations each day. Use provided scripts to introduce Core Principles, offer staff comp sessions and micro‑talks, and secure flyers/QR placements. Build and maintain relationships with PT/Ortho/Chiro clinics, pharmacies, salons, senior realtors, clubs, and libraries. Log every interaction in Go High Level / Mindbody and complete follow-up within 24 hours. Phase 2: Presale Membership Advisor Turn warm interest into booked orientations and trials (no cold "hard selling"). Follow a simple outreach cadence we provide. Respond quickly to new warm leads during your live blocks. Hand off every new member cleanly into onboarding. Phase 3: Lead Coach (Post-Opening) ~25 hrs coaching (small group + up to 6 onboarding sessions; overflow handled by GM/Owner). ~10 hrs member check-ins, quarterly reviews, and coach audits. ~5 hrs admin and team support.

Core responsibilities:

Coach assigned sessions and cover as needed to keep the schedule reliable. Run monthly session audits for each coach; document strengths and one key improvement. Run monthly 75% attendance checks; conduct ~30 quarterly member check-ins; proactively reach out to members whose attendance is dropping. Train and support new coaches on standards and communication. Monitor facility and equipment; flag replacement/repair needs to the GM. Who This Role Is For / Not For You will thrive here if you: Are warm, calm, and confident with adults 55+. Enjoy being out in the community and starting real conversations. Are organized, disciplined, and like working from clear checklists and KPIs. Can hold people (members and coaches) to standards without drama. Want a path to being the clear #2 at this location over 12-24 months. Care about both coaching quality and the small tasks (notes, follow-up, reset) that keep the engine running. If the idea of owning outcomes (not just "running sessions") and being the person the team and members count on excites you, you'll do well here. This role is not a fit if you: Prefer to stay behind a desk or only "run sessions" without owning outcomes. Avoid asking people for next steps or commitments. Dislike structure, tracking, and being held accountable to metrics. Are uncomfortable talking about pain, fear, and aging with older adults. Want a loose, do‑it‑your‑way environment instead of following proven processes. If the idea of being measured, coached, and held to clear standards for both numbers and behaviors drains you, this will feel heavy. Path to #2 (Mini-GM, Location 2) Year 1: Nail the "What Winning Looks Like" metrics as Lead Coach & Community Growth Lead. Year 2+: Start helping with schedule design, basic P&L literacy and metric reporting, acting in charge when the GM is off-site, and supporting the hiring pipeline and coach onboarding. We want this person to grow into the obvious second-in-command at Location 2.

Why You'll Like Working Here Compensation:

$70K

• 75K base salary with performance-based bonus tied to clear, shared metrics.

Health & Benefits:

Health benefits paid time off, and paid holidays.

Professional Development:

Ongoing paid education and development; we invest in making you a better coach and leader.

Family Perks:

Free training membership for a family member.

Environment:

Quietly excellent, low-ego, no big-box sales pressure. Clear standards, clear systems, and leaders who notice and appreciate when you do the little things right, consistently. If you like the idea of walking into a neighborhood as a trusted guide, earning confidence one conversation at a time, and then leading a coaching team for adults 50+ with integrity and high standards, we'd like to talk. When you apply on please upload your resume and answer the three application questions. 1. Why this role and why adults 50+?In 5-7 sentences, tell us why you're specifically interested in coaching and leading at a studio that serves adults 55+ who are intimidated by gyms. I n your answer, include the word progress once. 2. New member scenario (fearful 62‑year‑old)A 62‑year‑old walks in and says: "I'm out of shape, my knees hurt, and I'm scared of getting hurt in a gym."In 4-6 sentences, explain how you would respond in that first conversation, using simple, non‑jargony language. 3. Schedule Are you able to work a consistent full‑time schedule (~40 hrs/week) that includes some early mornings or evenings plus occasional Saturdays for events or community outreach?

Pay:

$70,000.00

• $75,000.

00 per year

Benefits:

Gym membership Health insurance Opportunities for advancement Paid sick time Paid time off Professional development assistance

Work Location:

In person