VP of Marketing

Job Description We are seeking a hands-on Vice President of Marketing to build and scale a modern marketing engine that directly drives revenue. This is a rare combination role: we need someone who is both a creative, skilled writer and a full-stack marketing operator — someone who can craft a compelling POV, develop a content strategy, and execute a demand generation program without losing the thread between any of them. This role requires a leader who:

•  Is deeply aligned with Sales and accountable for pipeline
•  Can write — not just direct writing, but produce sharp, differentiated content personally
•  Knows how to build demand from the ground up across digital, ABM, events, and field
•  Uses AI tools actively and creatively — not just for efficiency, but to sharpen thinking, accelerate ideation, and produce better work faster
•  Understands product marketing, messaging, and how to make a complex product easy to understand, buy, and sell
•  Has the grit to operate in a fast-moving, resource-constrained environment You will have:
•  Direct ownership of pipeline and growth
•  The creative latitude to build a brand narrative that genuinely challenges category conventions
•  Close partnership with Sales and executive leadership
•  The ability to build a modern, AI-first marketing function from the ground up We are a company committed to creating diverse and inclusive environments where people can bring their full, authentic selves to work every day.

We are an equal opportunity/affirmative action employer that believes everyone matters. Qualified candidates will receive consideration for employment regardless of their race, color, ethnicity, religion, sex (including pregnancy), sexual orientation, gender identity and expression, marital status, national origin, ancestry, genetic factors, age, disability, protected veteran status, military or uniformed service member status, or any other status or characteristic protected by applicable laws, regulations, and ordinances. If you need assistance and/or a reasonable accommodation due to a disability during the application or recruiting process, please send a request to HR@insightglobal.com.

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https://insightglobal.com/workforce-privacy-policy/. Skills and Requirements

•  12-15+ years of B2B marketing experience
•  Proven track record in demand generation, pipeline creation, and revenue accountability
•  Demonstrated writing ability — a portfolio of content you've personally created, not just directed
•  Content strategy and multi-channel distribution experience
•  Close partnership with Sales teams in a B2B environment
•  Experience in growth-stage, PE-backed, or founder-led companies preferred
•  Tool fluency: Marketo, Salesforce, Outreach, Gong, LinkedIn, Sendoso, ZoomInfo