Social Media Manager

Description Robert Half is seeking an experienced Social Media Manager to lead strategy, execution, and optimization across major paid social platforms. This role blends performance marketing expertise with hands-on content creation—especially video—to drive measurable growth and engagement. Responsibilities + Plan, execute, and optimize paid social campaigns across platforms such as Meta and TikTok + Develop data-driven strategies to increase growth, engagement, and conversions + Create and oversee high-performing content, including both short-form and long-form video + Partner with creative and marketing teams to produce compelling ad assets + Analyze campaign performance and optimize based on insights, trends, and KPIs + Manage budgets, audience targeting, and A/B testing to maximize ROI Requirements Qualifications + 4-10 years of experience in paid social media marketing + Proven success managing and scaling paid social campaigns + Strong video production and content creation skills + Proficiency with analytics tools and platform ad managers + Creative mindset paired with a performance-driven approach Innovation starts with people.® Robert Half is the world's first and largest specialized talent solutions firm that connects highly qualified job seekers to opportunities at great companies. We offer contract, temporary and permanent placement solutions for finance and accounting, technology, marketing and creative, legal, and administrative and customer support roles. Robert Half works to put you in the best position to succeed. We provide access to top jobs, competitive compensation and benefits, and free online training. Stay on top of every opportunity - whenever you choose - even on the go. Download the Robert Half app (https://www.roberthalf.com/us/en/mobile-app) and get 1-tap apply, notifications of AI-matched jobs, and much more. All applicants applying for U.S. job openings must be legally authorized to work in the United States. Benefits are available to contract/temporary professionals, including medical, vision, dental, and life and disability insurance. Hired contract/temporary professionals are also eligible to enroll in our company 401(k) plan. Visit roberthalf.gobenefits.net for more information. © 2025 Robert Half. An Equal Opportunity Employer. M/F/Disability/Veterans. By clicking "," you're agreeing to Robert Half's Terms of Use (https://www.roberthalf.com/us/en/terms) and Privacy Notice (https://www.roberthalf.com/us/en/privacy) .