Manager Marketing Manager Member Communication

Job Summary At Priority Health, we're committed to improving the health and lives of the people we serve. This role plays a key part in that mission by leading the development and execution of member communication strategies that are clear, meaningful, and aligned with business priorities. You'll partner closely with Customer Experience, Consumer Insights, and teams across the organization to understand member needs and deliver communications that make it easier for our members to navigate their health and coverage. This role blends strategic thinking with hands-on execution and requires strong collaboration, leadership, and a passion for improving the member experience. Essential Functions Strategy & Planning Lead the development of member communication strategies that align with business goals and support a simple, connected member experience Translate business needs into clear, actionable communication plans and campaigns. Use data and insights to shape strategy, measure effectiveness, and guide continuous improvement. Ensure all communications meet regulatory, legal, and organizational standards. Execution & Delivery Oversee end-to-end delivery of communication programs, from planning through production and distribution. Partner with creative, digital, web, and IT teams to bring communications to life in a way that is clear, engaging, and accessible. Stay close to the work—stepping in as needed to ensure quality, timeliness, and consistency. Manage timelines and resources to deliver high-quality work that meets business needs. Collaboration & Partnership Build strong relationships with partners across Customer Experience, Medical/Pharmacy, Sales Support, and lines of business. Act as a connector across teams, ensuring communications are aligned, consistent, and support shared goals. Provide guidance and consultation to help partners communicate effectively with members. Data, Insights & Continuous Improvement Leverage data, member feedback, and industry best practices to improve communication effectiveness. Share insights and results with stakeholders in a way that is clear and actionable. Help shape and evolve how we use data to better understand and serve our members. Vendor & Resource Management Partner with external vendors and internal teams to deliver high-quality work. Support selection and management of partners across data, strategy, and creative services. Ensure work is delivered on time, within budget, and meets Priority Health standards. Leadership & Team Development Lead, coach, and develop a team, fostering a supportive, inclusive, and growth-oriented environment. Set clear expectations and provide direction to help team members succeed. Support ongoing learning and professional development. Manage performance and talent processes in alignment with organizational values. Compliance & Operations Ensure adherence to all regulatory, company, and safety requirements. Contribute to a safe, compliant, and positive work environment. Perform other duties as assigned. What You Bring A passion for helping people and improving the member experience Strong collaboration and relationship-building skills across teams Ability to think strategically while also driving execution Experience using data and insights to inform decisions A results-focused mindset with a commitment to continuous improvement Qualifications Required Bachelor's Degree Marketing or Business preferred Preferred Master's Degree 7 years of relevant experience in marketing or communications Required 5 years of relevant experience supervisory/leadership Preferred 3 years of relevant experience Demonstrated experience in the development, design and execution of business to consumer marketing strategies. Required 3 years of relevant experience Ability to identify opportunities and streamline processes; continuous improvement. Required Experience working knowledge of Salesforce and Hubspot Preferred Physical Demands Pallet to Waist (6" from floor) > 5 lbs: Seldom up to 10 lbs Waist to Waist > 5 lbs: Seldom up to 10 lbs Waist to Chest (below shoulder) > 5 lbs: Seldom up to 10 lbs Waist to Overhead > 5 lbs: Seldom up to 10 lbs Bilateral Carry > 5 lbs: Seldom up to 10 lbs Unilateral Carry > 5 lbs: Seldom up to 10 lbs Pushing Force > 5 lbs: Seldom up to 10 lbs Pulling Force > 5 lbs: Seldom up to 10 lbs

Sitting:

Frequently Standing:

Occasionally Walking:

Occasionally Forward Bend

• Standing:

  Seldom Forward Bend

• Sitting:

  Occasionally Trunk Rotation

• Standing:

  Seldom Trunk Rotation

• Sitting:

  Occasionally Reach

• Above Shoulder:

  Seldom Reach
• at

Shoulder or Below:

Seldom Handling:

Occasionally Forceful Grip > 5 lbs: Seldom Forceful Pinch > 2 lbs:

Seldom Finger/Hand Dexterity:

Frequently How Corewell Health cares for you Comprehensive benefits package to meet your financial, health, and work/life balance goals. Learn more here. On-demand pay program powered by Payactiv Discounts directory with deals on the things that matter to you, like restaurants, phone plans, spas, and more! Optional identity theft protection, home and auto insurance, pet insurance Traditional and Roth retirement options with service contribution and match savings Eligibility for benefits is determined by employment type and status Primary Location SITE

• Priority Health
• 1241 E BeltlineAve NE
• Grand Rapids Department Name Member Communications
• PH Managed Benefits Employment Type Full time Shift Day (United States of America) Weekly Scheduled Hours 40 Hours of Work 8 a.

m. to 5:00 p.m Days Worked Monday to Friday Weekend Frequency

N/A CURRENT COREWELL HEALTH TEAM MEMBERS

• Please apply through Find Jobs from your Workday team member account.

This career site is for Non-Corewell Health team members only. Corewell Health is committed to providing a safe environment for our team members, patients, visitors, and community. We require a drug-free workplace and require team members to comply with the MMR, Varicella, Tdap, and Influenza vaccine requirement if in an on-site or hybrid workplace category. We are committed to supporting prospective team members who require reasonable accommodations to participate in the job application process, to perform the essential functions of a job, or to enjoy equal benefits and privileges of employment due to a disability, pregnancy, or sincerely held religious belief. Corewell Health grants equal employment opportunity to all qualified persons without regard to race, color, national origin, sex, disability, age, religion, genetic information, marital status, height, weight, gender, pregnancy, sexual orientation, gender identity or expression, veteran status, or any other legally protected category. An interconnected, collaborative culture where all are encouraged to bring their whole selves to work, is vital to the health of our organization. As a health system, we advocate for equity as we care for our patients, our communities, and each other. From workshops that develop cultural intelligence, to our inclusion resource groups for people to find community and empowerment at work, we are dedicated to ongoing resources that advance our values of diversity, equity, and inclusion in all that we do. We invite those that share in our commitment to join our team. You may request assistance in completing the application process by calling 616.486.7447. People are at the heart of everything we do, and the inspiration for our legacy of outstanding outcomes, innovation, strong community partnerships, philanthropy and transparency. Corewell Health is a not-for-profit health system that provides health care and coverage with an exceptional team of 60,000+ dedicated people—including more than 11,500 physicians and advanced practice providers and more than 15,000 nurses providing care and services in 22 hospitals, 300+ outpatient locations and several post-acute facilities—and Priority Health, a provider-sponsored health plan serving more than 1.2 million members. Through experience and collaboration, we are reimagining a better, more equitable model of health and wellness.