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Advanced Advertising Strategist
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Robert Half
Cincinnati, OH (In Person)
Full-Time
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Job Description
We are looking for an Advanced Advertising Strategist to support sophisticated, audience-led advertising initiatives in Cincinnati, Ohio. This Long-term Contract position will partner with sales, agency, advertiser, data, operations, and technology teams to guide campaign execution from audience onboarding through performance analysis and optimization. The ideal candidate brings strong media planning expertise, a service-focused approach, and the ability to translate business needs into effective advertising and product solutions.
Responsibilities:
- Partner with advertisers, agencies, and data providers to activate first-party and third-party audience segments for campaign execution.
- Build strategic cross-platform media plans and client proposals designed to improve reach, performance, and efficiency.
- Provide ongoing pacing reports during active campaigns and prepare post-campaign presentations that summarize outcomes and recommendations.
- Review campaign results to identify meaningful trends, optimization opportunities, and actionable insights for internal and external stakeholders.
- Maintain accurate pipeline records, planning documents, and tracking tools to support visibility across active business opportunities.
- Write clear product documentation, including requirements, user flows, and workflow details for upcoming capabilities and enhancements.
- Collaborate with engineering and customer-facing teams to shape practical product solutions that meet client and business needs.
- Gather customer feedback and convert it into organized, developer-ready specifications and implementation guidance.
- Test new features before launch and help keep client-facing materials and internal documentation current and aligned with priorities.
- Support product leadership in managing roadmap priorities that reflect broader business goals and strategic direction.