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Social Media Manager
Job
Great Harvest Bread Company
Remote
Full-Time
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78
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Job Description
Job Summary We are seeking a dynamic and innovative Social Media Manager to elevate our brand presence across digital platforms. In this role, you will craft compelling content, develop strategic campaigns, and engage with our online community to foster brand loyalty and drive business growth. Your enthusiasm for digital marketing combined with your creative flair will help us connect authentically with our audience and stand out in a competitive landscape. This paid position offers an exciting opportunity to lead social media initiatives that make a real impact. Responsibilities Develop and execute comprehensive social media strategies aligned with brand goals, ensuring consistent messaging across all channels. Create engaging, high-quality content including graphics, videos, photography, and written posts. Manage daily social media activities on platforms such as Facebook, Instagram, Twitter, and Tiktok. Monitor social listening tools to track brand mentions, industry trends, and customer feedback; respond promptly to foster positive relationships. Implement targeted advertising campaigns on social media sites and other platforms to increase reach and engagement. Analyze web analytics and social media metrics using Google Analytics and web analytics tools to measure campaign effectiveness and optimize strategies. Proofread all content meticulously to maintain brand voice and ensure accuracy before publishing. Stay updated on the latest digital marketing trends, social media management tools, and best practices to continuously improve performance. Experience Currently working as a social media manager, managing one or more brand or client accounts Enrolled in a college or university program with a focus on marketing, communications, or social media management Demonstrated ability to manage content calendars and maintain consistent posting schedules Experience creating or coordinating social media content (copy, graphics, video, or reels) Familiarity with platform analytics tools (Instagram Insights, Facebook Business Suite, TikTok Analytics, etc.) Experience growing engagement and tracking performance metrics across platforms Ability to manage multiple accounts or clients simultaneously is a plus Willing and able to take pictures and video content at the restaurant weekly and during special events.