Job Description
Position Overview LMD Digital, the in-house agency division of Local Media San Diego, LLC is seeking a data-driven, highly organized Digital Marketing Analyst . This role is a hybrid of data analytics, campaign project management, and operational innovation. Reporting directly to the Vice President of Digital Strategy & Partnerships , you will manage multi-channel digital campaigns across our agency roster, premier radio brands, and marquee live events. You will turn raw data into compelling client stories, keep complex projects on schedule, and leverage modern AI tools to build smarter, more automated agency systems. In this role, you will collaborate closely with the Lead of Digital Operations and Analytics to enhance existing workflows, improve internal systems, and identify new efficiencies across campaign setup, execution, and reporting. Key Responsibilities Data Analytics & Reporting (Excel & PowerPoint Mastery): Own the post-campaign reporting lifecycle. Analyze multi-channel metrics (Social, Display, Audio, CTV) in Excel, handle billing reconciliation, and translate complex data into high-impact, client-ready PowerPoint presentations that clearly demonstrate ROI.
Campaign Project Management:
Serve as the operational hub for campaign execution. Work within the Basecamp environment to manage timelines gather client assets, and coordinate with sales, programming, and vendor partners to ensure flawless, on-time campaign launches. AI Integration & Process Innovation:
Proactively identify workflow bottlenecks and implement AI-driven solutions to streamline operations. Use AI tools to accelerate data cleaning, draft campaign performance narratives, and automate routine administrative tasks. Sales & Proposal Support:
Partner with Account Executives to build results-driven digital proposals, incorporating historical insights, strategy recommendations, and visual mockups. Core Qualifications & Skill Set Experience:
1-3 years in digital media operations, campaign management, or marketing analytics. Agency or media experience is preferred. Recent graduates with relevant internship experience are welcome to apply. Advanced Spreadsheet & Presentation Skills:
Proficient in Excel (including data manipulation, pivot tables, and formulas) and PowerPoint (creating clear, visually engaging, and data-rich presentations). Project Management:
Demonstrated ability to handle tight deadlines and coordinate multiple tasks using Basecamp or similar project management tools. AI Proficiency:
Practical experience utilizing generative AI tools to enhance workflows, develop effective prompts, and automate routine tasks. Digital Advertising Knowledge:
Strong understanding of digital advertising principles, traffic monitoring, and key performance indicators (KPIs). The Ideal Candidate & Team Culture You are a rare hybrid: part analytical thinker who loves a clean spreadsheet, part creative storyteller who values a beautifully designed slide deck, and part operational optimizer who loves engineering smarter workflows. More than just a technical skill set, you are someone who thrives in a collaborative, energetic, and growth-oriented team environment. We pride ourselves on a culture of shared wins, creative brainstorming, and mutual support. If you are a proactive, tech-savvy team player who loves to learn and wants to make an impact on a fast-paced, marketing operation, you'll fit right in. Pay:
$17.79 - $24.04 per hour Benefits:
401(k) Dental insurance Flexible schedule Flexible spending account Health insurance Paid time off Parental leave Vision insurance Work Location:
In person
