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District Digital Performance Specialist

Job

GP Strategies Corporation

Troy, MI (In Person)

Full-Time

Posted 3 weeks ago (Updated 2 weeks ago) • Actively hiring

Expires 6/28/2026

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Job Description

District Digital Performance Specialist GP Strategies Corporation - 3.3 Troy, MI Job Details Full-time 1 day ago Qualifications Digital marketing campaign setup Website management SEO campaigns Customer relationship building Reputation management Customer retention strategy Coaching Digital brand management Mid-level Client relationship development SEM campaigns Digital transformation Key Performance Indicators Salesforce Cloud Bachelor's degree Client base expansion Customer engagement New customer acquisition Sales management systems proficiency Vendor communication Management consulting Lead Tracking Website analysis CRM system proficiency 1 year Social media brand management Digital marketing performance monitoring Go-to-market strategy Communication skills Dealership experience Full Job Description Drive Digital Transformation. Empower Dealer Success. Are you passionate about digital strategy and helping businesses thrive online? As a District Digital Performance Specialist , you'll be the go-to consultant for a group of dealers, guiding them to optimize their digital presence and performance. This role blends strategy, coaching, and execution—making you a key player in shaping the future of automotive retail.
What You'll Do:
Act as the primary digital advisor for assigned dealers, driving adoption and success across sponsored digital programs. Partner with District Sales and Aftersales Managers to identify opportunities that boost dealer engagement and performance. Coach dealers on customer acquisition, retention, and satisfaction through cutting-edge digital strategies. Conduct digital assessments, review KPIs, and develop actionable plans to improve results. Coordinate website customizations, resolve vendor issues, and quarterback technical support requests. Lead execution of divisional go-to-market strategies across key digital areas: Websites & digital advertising Consumer marketing Lead management Service optimization Social media & reputation management Digital signage and more What Makes You a
Great Fit:
Bachelor's degree and 1-2 years of experience in digital marketing or advertising. Working knowledge of SEO, SEM, social media, CRM, and digital retail strategies. Strong consulting and relationship-building skills—you know how to become a trusted advisor. Excellent communication and time management skills in a fast-paced environment. Ability to travel up to 20% and adapt to varying levels of dealership digital expertise.
Preferred Qualifications:
Automotive or dealership experience. Familiarity with Salesforce and performance consulting processes. Why Join Us? You'll be at the forefront of digital transformation in the automotive industry—helping dealers connect with customers, grow their business, and deliver exceptional experiences. If you're ready to combine strategy with impact, this is your opportunity.