Digital Experience Specialist - Remote

JOB The mission of the Colorado Department of Revenue (CDOR) is to become a trusted partner to every Coloradan to help them navigate the complexities of government so they can thrive. We are driven by our values of service, teamwork, accountability, integrity, and respect. The vision of the department is to empower businesses and individuals through quality customer service, innovation, and collaboration. We celebrate diversity and support an equitable and inclusive culture. We embrace our differences because we believe this brings innovation to our work. For more exciting information about the Department of Revenue, please enjoy this brief video!

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What Happens After You Apply.

EXAMPLE OF DUTIES

The Division of Motor Vehicles (DMV) provides services used by nearly every resident of the State. Colorado residents utilize identification, driver, and vehicle services at State and County offices to obtain identification cards, driver licenses, vehicle registrations, titles, and other related services. Additionally, the DMV licenses and provides oversight of private businesses and government organizations that provide driver and emission testing services. Finally, the division works closely with other state agencies and programs to provide information and education to serve the public and encourage voluntary compliance.

The office of the Chief Customer Experience Officer in the Support Services unit of the Division of Motor Vehicles (DMV) operates primarily within the DMV Administration section. While the front-facing offices handle driver's licenses and vehicle registrations, the CCXO acts as the voice of the customer for the division, ensuring that DMV Services meet customer expectations. The primary purpose of this Digital Experience Specialist position is to support the design and direct the implementation of customer experience efforts. and manage DMV's eservices ecosystem. As a pacesetter with a unique level of technical expertise critical to the agency's success, this role's authority directly influences management decisions both within and beyond the agency. This position designs mission-critical strategy, systems, and processes that directly impact the agency's broad program policies and serves as a model or statewide system for other areas of state government.

As a Knowledge Manager, the Digital Experience Specialist serves as the primary architect and guardian of an organization's "intellectual capital." The purpose is to ensure that the collective experience, data, and insights of a company are not just stored, but are actively captured, organized, and shared so that the right people have the right information at the exact moment they need it. This position also serves as a Staff Authority on Knowledge Management (KM), holding unique technical expertise essential to the DMV's mission. Formulates and decrees KM governance, policy, and strategy where guidelines currently do not exist.

The Digital Experience Specialist designs the comprehensive information architecture and taxonomy standards that dictate how the agency captures and utilizes intellectual capital. Acts as the designer of a statewide system whose technical guidance is sought by managers and peers in other state government departments. Agency management routinely relies on the essential consultation of this authority before deciding broad, critical program and policy direction. This consultation is accepted as fact and not refuted on its technical merit. Evaluates inadequate existing communication flows to tailor a new, unified content strategy, establishing precedents that influence external state agencies' approaches to digital compliance and user experience.

Knowledge Manager duties include:

Strategy & Governance:

Develop and execute division-wide Knowledge Management (KM) strategy aligned with DMV's strategic goals and operational needs.

Content Management and Information Architecture:

Design and manage the information architecture (e.g., taxonomies, metadata, search structures) to ensure intuitive navigation and discoverability of content.

Technology and Systems:

Manage the selection, deployment, and optimization of KM tools and platforms (e.g., SharePoint, CRM, or other specialized KM software).

Training and Change Management:

Design and deliver training programs for DMV employees on KM principles, content creation, knowledge sharing, and effective use of KM systems.

The Digital Experience Specialist will also be a Digital Feedback Analyst, which is a specialized data professional who focuses on the "Voice of the Customer" (VoC) within digital channels. While a general data analyst might look at what users are doing (clicks, bounce rates), a Feedback Analyst focuses on why they are doing it by analyzing direct and indirect sentiment. Their primary goal is to turn unstructured human feedback into structured, actionable business intelligence.

Digital Feedback Analyst duties include:

Web Development Support:

Monitor and implement DMV web needs

Data Aggregation & Management:

Consolidate and manage data from all digital listening posts, including Medallia (website/in-office), AWS CSAT (call center), and

Public Feedback WidgetsDashboarding & Reporting:

Design, build, and maintain the pilot CX Scorecard and operational dashboards using Excel, Tableau, or other BI tools.

Real-Time Issue Detection:

Perform daily monitoring of Public Feedback Widgets to act as the "canary in the coal mine".

Analysis & Support:

Assist CX Champions in analyzing open-text feedback from all channels to categorize and quantify the "why" behind customer scores.

Recommend and oversee implementation of E-Services design and improvement.

This is a remote position that is primarily tasked with performing work duties via flex-place (aka telework, work-from-home arrangements) with infrequent on-site visits, including the office at 2829 W Howard Place, Denver, CO 80204.

SUPPLEMENTAL INFORMATION

Equity, Diversity, and Inclusion ComplianceThe State of Colorado believes that equity, diversity, and inclusion drive our success, and we encourage candidates from all identities, backgrounds, and abilities to apply. The State of Colorado is an equal opportunity employer committed to building inclusive, innovative work environments with employees who reflect our communities and enthusiastically serve them. Therefore, in all aspects of the employment process, we provide employment opportunities to all qualified applicants without regard to race, color, religion, sex, disability, age, sexual orientation, gender identity or expression, pregnancy, medical condition related to pregnancy, creed, ancestry, national origin, marital status, genetic information, or military status (with preference given to military veterans), or any other protected status in accordance with applicable law.

The Colorado Department of Revenue is committed to the full inclusion of all qualified individuals. As part of this commitment, our agency will assist individuals who have a disability with any reasonable accommodation requests related to employment, including completing the application process, interviewing, completing any pre-employment testing, participating in the employee selection process, and/or to perform essential job functions where the requested accommodation does not impose an undue hardship. If you have a disability and require reasonable accommodation to ensure you have a positive experience applying or interviewing for this position, please direct your inquiries to our ADAAA inbox at dor_ohr@state.co.us We are committed to building work environments that are inclusive and reflect our communities and the diverse talents of all people. We strongly encourage candidates from all backgrounds and abilities to apply.

If not applying online, submit application to: If you are not able to submit an online application, a paper application is available at this link: PDF State Paper Application (Download PDF reader). Paper applications must be received via email to DOR_talentacquisition@state.co.us by the closing date and time of the application period listed on this announcement.

Methods of Appointment:

Appointment to the vacancy or vacancies represented by this announcement is expected to be from the eligible list created. However, at the discretion of the appointing authority, the position(s) may be filled by another method of appointment for a valid articulated business reason.

Step Pay Program:

Per the requirements of the Step Pay Program, and former or current State employee must be paid a rate that is equal to or greater than the appropriate step pay rate within their classification's pay range based on completed years in their current class series.