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Specialist, Product Mangement
Job
C01 Carrier Corporation
Remote
Full-Time
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67
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Job Description
About Carrier Carrier Global Corporation, global leader in intelligent climate and energy solutions, is committed to creating innovations that bring comfort, safety and sustainability to life. Through cutting-edge advancements in climate solutions such as temperature control, air quality and transportation, we improve lives, empower critical industries and ensure safe transport of food, lifesaving medicines and more. Since inventing modern air conditioning in 1902, we lead with purpose: enhancing the lives we live and the world we share. We continue to lead because of our world-class, inclusive workforce that puts the customer at the center of everything we do. For more information, visit corporate.carrier.com or follow on Carrier social media at @Carrier. About the role Responsible for bridging the product and market by developing go-to-market strategies that drive demand and adoption. This includes connecting product capabilities to customer needs, developing compelling positioning, shaping go-to-market (GTM) strategies, and enabling sales and marketing teams for success. Product Marketing focuses on promoting and selling specific products, systems, or services. It defines target audiences, personas, customer journeys, and overall positioning and messaging. It identifies the product's unique selling points and develops marketing strategies to effectively communicate those benefits to potential customers. Product Marketing partners with Product Management and Sales and works closely with Marketing and Communications to create sales enablement tools, compelling campaigns, and customer-facing messaging that is consistent across all channels to generate demand and drive revenue. It also measures market impact and adjusts positioning to remain competitive. Ultimately, Product Marketing ensures the product resonates with target customers, supports commercial objectives, and differentiates the company in the marketplace. This position follows a hybrid schedule, with 3 days onsite and 2 days remote per week