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Associate Marketing Manager
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Robert Half
Brentwood, CA (In Person)
Full-Time
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Job Description
We are looking for an Associate Marketing Manager to join our team on a contract-to-permanent basis. This position supports a wide range of brand-building efforts, from strengthening influencer relationships to coordinating promotional initiatives that drive visibility across retail and digital channels. The ideal candidate brings strong project management skills, strong written communication, and a background in consumer brands, with experience in food, beverage, health, or wellness especially valued.
Responsibilities:
- Build and grow a network of creators and influencers to generate brand-aligned content and expand audience engagement.
- Coordinate weekly marketing activities based on shifting business priorities, ensuring projects move forward efficiently and on schedule.
- Plan and support experiential and promotional events, including product tastings and related brand activations.
- Manage the distribution of product samples to influencers and retail partners while maintaining accurate shipment and follow-up records.
- Assist with brand partnership initiatives by sharing approved creative materials and keeping stakeholders informed.
- Update product imagery and marketing assets across retailer websites and support newly launched accounts with needed brand content.
- Monitor and organize influencer-generated content to help track campaign output and brand exposure.
- Contribute to campaign planning and broader brand marketing efforts across B2B, digital, and awareness-focused initiatives.