Social Media and Marketing Manager

Social Media and Marketing Manager OPUS Plastic Surgery Upland, CA Job Details Part-time | Full-time | Contract $50,850.95 - $61,239.85 a year 3 hours ago Benefits Flexible schedule Qualifications Paid advertising campaign management Graphic design Graphic design software Visual communication design Relationship management Facebook Marketing analytics Instagram Full Job Description Header Job Overview Are you passionate about crafting compelling digital narratives and engaging audiences across multiple platforms? We're seeking an energetic and innovative Social Media and Marketing Manager to lead our brand's online presence! In this dynamic role, you will develop and execute strategic marketing campaigns, manage social media channels, and create captivating content that resonates with diverse audiences. Your expertise will drive brand awareness, foster community engagement, and elevate our digital footprint. Join us to make a meaningful impact through creative storytelling, data-driven insights, and innovative marketing strategies! Duties Develop comprehensive social media strategies aligned with overall marketing goals to boost brand visibility and engagement. Manage daily operations of all social media platforms, including Facebook, Instagram, Twitter, LinkedIn, and emerging channels using tools like Hootsuite and Buffer. Create, curate, and schedule engaging content such as graphics, videos, photography, blog posts, and promotional materials utilizing Adobe Creative Suite (Photoshop, Illustrator) for visual design. Implement SEO best practices and conduct keyword research to optimize content for search engines and increase organic reach. Monitor social listening tools to analyze audience sentiment, track brand mentions, and gather insights for continuous improvement. Plan and execute targeted advertising campaigns on Facebook Advertising and other digital platforms to maximize ROI. Collaborate with public relations teams to manage brand reputation and coordinate outreach efforts through relationship management strategies. Analyze web analytics and Google Analytics data to measure campaign performance; prepare reports to inform future marketing initiatives. Oversee graphic design projects ensuring visual consistency across all channels while maintaining branding standards. Engage with followers by responding promptly to comments or messages, fostering a vibrant online community. Coordinate with e-commerce teams to align social media efforts with sales initiatives and promotional events. Stay updated on the latest trends in digital marketing, social media management, video editing, photography, and related tools to keep our strategies innovative. Qualifications Proven experience in social media marketing or digital marketing roles with a strong portfolio of successful campaigns. Proficiency in Adobe Creative Suite (Photoshop, Illustrator), Adobe Photoshop for graphic design; Adobe Creative Suite experience is essential. Hands-on experience with social media management tools such as Hootsuite or Buffer. Strong understanding of SEO principles, keyword research techniques, and web analytics including Google Analytics. Knowledge of Facebook Advertising platform for creating targeted ad campaigns. Excellent content creation skills including writing, editing (proofreading), photography, video editing, and graphic design. Familiarity with social listening tools to monitor brand reputation and audience sentiment. Ability to manage multiple projects simultaneously while meeting deadlines in a fast-paced environment. Exceptional communication skills with a knack for relationship management across diverse teams and external partners. Experience in branding strategies and public relations is highly desirable. A proactive mindset with a passion for digital innovation and continuous learning in the evolving landscape of social media marketing. Join us in shaping vibrant digital communities! This paid position offers an exciting opportunity to influence brand perception through creative storytelling while honing your skills across the latest marketing tools and platforms. If you're ready to energize our brand's online voice with your expertise—apply today!

Pay:

$50,850.95 - $61,239.85 per year

Benefits:

Flexible schedule

Work Location:

In person