Marketing Manager - Digital Services and Organ Recovery

Marketing Manager - Digital Services and Organ Recovery

XVIVO - 5.0

Golden, CO Job Details Full-time $100,000 - $130,000 a year 12 hours ago Benefits Paid parental leave Disability insurance Health insurance Dental insurance Parental leave Vision insurance 401(k) matching Life insurance Qualifications LinkedIn Market research projects Customer relationship building Internet of Things Product marketing Product roadmapping Social media campaign management Event coordination Competitive analysis Email marketing campaigns Mid-level Client relationship development Marketing strategy development ROI 3 years Key Performance Indicators Brand messaging Product demos Research data analysis Presentation creation SaaS Communication skills Customer complaint resolution Marketing collateral creation Full Job Description Conduct market research and analysis - needs, trends, competition, opportunities Analyze Digital Service performance metrics (e.g., adoption rates, utilization data from transplant centers) and generate reports to inform product roadmaps and ROI Lead funnel management metrics (Lead-MQL conversion, MQL-SQL conversion, SQL-oppty conversion, etc) Analyze Recovery Service performance metrics Customer Relationship Management - KOL development, VOC for feedback and future product development, address customer inquiries, concerns, complaints Management of our Transplant Center Advisory Council (TCAC) of FlowHawk Customers (meet 3x per year) Co-management with our TPM on monthly product end-user meetings Engagement with our Recovery Surgeons - LinkedIn posts, testimonials Develop and execute commercial strategies for Digital Service products Help management monthly marketing activities to targeted accounts or market segments included but not limited to webinars, email campaigns, social campaigns, etc. Become a subject matter expert for all aspects of the Digital Service and Recovery Service business in North America Partner with the Global Marketing Team to strengthen XVIVO's value proposition in North America Develop key messaging and presentation material for the North American sales team Coordinate trade show/booth presence at key events, managing demos of the digital platform and discussing the Recovery Services offering

Requirements:

3 to 5+ years of strategic and brand marketing experience in a healthcare software environment A track record of performance excellence; meeting targets and objectives High level of emotional intelligence and respect for the transplant process Strong upstream and downstream marketing experience working with complex medical devices, IoT, and SaaS products Ability to travel 25% - 35% to include international travel Excellent presentation and communication skills, with the ability to engage and educate diverse audiences Proven ability to build and maintain strong relationships with customers Self-motivated and able to work independently while managing multiple priorities

Compensation and Benefits:

BENEFITS AND COMPENSATION

Salary Pay or Salary Range:

$100,000-$130,000

Other Compensation:

Sales Incentive Program Company Benefits include paid Medical, Dental, Vision, Short Term Disability, Long Term Disability, and Life insurance. Flexible Time Off and Sick Time 401K Match Paid Maternity, Paternity, and Adoption Leave