Brand & Social Media Manager

Brand & Social Media Manager Florentin Bakery Hollywood, FL Job Details Full-time $70,000 - $90,000 a year 7 hours ago Benefits Paid time off Flexible schedule Qualifications Social media management Identifying new business opportunities Social media marketing strategy development Product positioning English Mid-level Video production Content scheduling TikTok Marketing analytics Digital marketing performance monitoring Strategic partnerships Brand identity design Account management Instagram 2 years Media pitching Analytics Full Job Description Overview As we open our second Florentin Bakery location, we're looking for a creative, strategic, and driven Brand & Social Media Manager to help us scale our brand and grow our digital presence across both locations. This is more than a content posting role — we want someone who thinks like a brand builder, creates with intention, and turns digital platforms into real business opportunities. Responsibilities What You'll Be Doing Content Strategy & Execution Develop and own a content strategy across Instagram and TikTok Plan weekly and monthly content aligned with our brand vision Spot trends and translate them into an elevated, on-brand aesthetic Content Creation Capture content during in-person sessions (Miami-based) Produce Reels and TikToks that are engaging, high-quality, and true to the brand Design carousels for storytelling, education, and brand positioning Edit video using CapCut or similar tools Business Brand & Positioning Build a recognizable voice and visual identity across all platforms Position Florentin within food, lifestyle, and thought leadership spaces Ensure consistency across every touchpoint Digital Strategy & Monetization Identify opportunities to turn content into revenue PR & Partnerships Reach out to brands across food, lifestyle, fashion, and wellness Pitch to magazines, blogs, and podcasts Secure collaborations, paid partnerships, and media features Account Management & Growth Maintain a consistent posting schedule Track analytics and engagement across platforms Continuously optimize based on performance data Qualifications English proficiency required 2-4+ years in social media, marketing, or personal brand management Strong understanding of Instagram and TikTok growth Hands-on experience with content creation and video editing A sharp aesthetic eye — food, lifestyle, or design background is a plus A strategic mindset, not just an execution one Based in Miami (required for in-person content) To Apply Please send us: 2-3 social media accounts you've managed Examples of content you've created (Reels / TikToks) Any collaborations, partnerships, or PR experience

Pay:

$70,000.00 - $90,000.00 per year

Benefits:

Flexible schedule Paid time off

Experience:

Social media management: 2 years (Required)

Language:

English (Required)

Work Location:

In person