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Marketing Director
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RAV Bahamas
Miami, FL (In Person)
$75,000 Salary, Full-Time
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Job Description
Marketing Director RAV Bahamas Miami, FL Job Details Full-time From $75,000 a year 18 hours ago Qualifications Professional networking Managing marketing teams Managing marketing project budgets Presentations for conferences or internal meetings ROI Creativity Marketing analytics CRM system proficiency Senior leadership Marketing campaign budget management Full Job Description Director of Marketing & Brand Strategy Luxury Residential Development | Waterfront Communities | Marina Assets The Opportunity We are seeking an accomplished marketing leader to develop and execute a best-in-class marketing platform supporting a portfolio of luxury residential developments, waterfront communities, marina assets, and lifestyle-driven real estate projects. This position reports directly to ownership and offers the opportunity to help shape the growth and market presence of a unique development portfolio targeting affluent and high-net-worth buyers. Key Responsibilities
- Develop and execute overall brand and marketing strategy.
- Create annual marketing plans and budgets.
- Establish measurable lead-generation objectives.
- Oversee website strategy and digital presence.
- Lead social media and content marketing efforts.
- Manage search, digital advertising, and targeted marketing campaigns.
- Implement and manage CRM and lead tracking systems.
- Develop lead nurturing and marketing automation programs.
- Develop media relationships and public relations opportunities.
- Coordinate influencer and luxury lifestyle partnerships.
- Oversee photography, videography, and creative production.
- Manage advertising agencies, consultants, and creative vendors.
- Develop campaigns supporting residential inventory, lot releases, and future development launches.
- Track lead volume, cost per lead, campaign performance, and marketing ROI.
- Deliver monthly executive marketing reports and recommendations. Qualifications
- Minimum 10 years of senior marketing leadership experience.
- Proven success marketing luxury real estate, resort, hospitality, branded residential, or luxury lifestyle projects.
- Strong digital marketing expertise.
- Demonstrated lead-generation success.
- Experience managing significant marketing budgets.
- Experience with CRM systems and marketing analytics.
- Exceptional communication and presentation skills. Personal Characteristics
- Strategic thinker.
- Creative leader.
- Data-driven decision maker.
- Entrepreneurial mindset.
- Luxury brand sensibility.
- Proven leadership capabilities.