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Marketing Manager
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Robert Half
Tampa, FL (In Person)
Full-Time
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Job Description
Description We are looking for a creative and organized Marketing Manager to support commercial real estate marketing initiatives. This role blends traditional marketing execution with digital outreach to strengthen property visibility, promote listings, and elevate brand presence across multiple channels. The ideal candidate brings strong communication skills, sharp attention to detail, and the ability to manage several projects at once in a fast-paced environment.
Responsibilities:
- Develop marketing materials such as property flyers, email campaigns, and social media content that highlight listings and market activity in a compelling way.
- Maintain accurate and up-to-date property information across internal platforms and external listing websites, including new entries and revisions.
- Produce announcement materials for completed transactions, specialty promotions, and other key business updates to increase market awareness.
- Coordinate property signage inventory and placement to ensure branded materials remain consistent, visible, and readily available.
- Track campaign performance, review engagement data, and prepare reports that help guide future marketing decisions.
- Create demographic summaries, mapping visuals, aerial exhibits, and market-specific presentation materials to support leasing and sales efforts.
- Prepare tour books and customized collateral for prospective tenants and buyers to enhance the site selection process.
- Contribute social content and timely market updates that help position brokers and teams as informed voices within commercial real estate.
- Support listing improvement initiatives, maintain organized digital deal documentation, and assist with general office coordination when needed. Requirements
- 2+ years of experience in marketing, preferably supporting B2B, real estate, or property-related campaigns.
- Proficiency in email marketing, digital campaign planning, and brand awareness initiatives across multiple channels.
- Working knowledge of Canva and introductory experience with Adobe Photoshop.
- Strong written and verbal communication skills with the ability to present information clearly and professionally.
- Ability to manage multiple priorities, stay organized, and meet deadlines in a dynamic work environment.
- Experience creating or coordinating marketing content, reports, and promotional materials with close attention to detail.
- Familiarity with mapping tools or commercial real estate marketing is preferred.
- Dependable attendance and reliable transportation.