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Contract Marketing Director

Job

BATH AND KITCHEN GALLERIA

Alpharetta, GA (In Person)

$79,830 Salary, Full-Time

Posted 1 week ago (Updated 3 days ago) • Actively hiring

Expires 7/12/2026

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Job Description

Job Description:
Marketing Director (Contract)
Position:
Marketing Director (Contract)
Duration:
90 Days (Potential for extension based on performance)
Location:
Alpharetta, GA (On-site/Hybrid)
Company:
Bath and Kitchen Galleria Role Overview Bath and Kitchen Galleria, a premier turn-key design-remodel firm, is seeking a high-impact Marketing Manager for a 90-day contract. We operate a 10,000 sq. ft. showroom in Alpharetta, featuring an internal Design Studio and full-service general contracting capabilities. We are looking for a marketing professional who can translate our brand story into actionable digital and physical strategies to drive showroom traffic and qualified design consultations.
Key ResponsibilitiesStrategic Brand & Content Implementation StoryBrand Strategy Implementation:
Implement and maintain the "StoryBrand" framework across all advertising mediums, ensuring our messaging positions the customer as the hero and Bath and Kitchen Galleria as the guide.
AI-Optimized Content:
Audit and reformat existing website and collateral content to be "AI-search friendly" (ensuring accurate indexing for LLMs and AI-powered search engines).
Digital Authority:
Execute a comprehensive strategy to boost the company's domain authority through strategic content development, backlinking, and technical SEO improvements.
Campaign Management & Execution Performance Marketing:
Manage and optimize PPC (Pay-Per-Click) campaigns and ongoing SEO programs to capture high-intent local remodeling traffic.
Video Branding Strategy:
Execute a multi-platform video strategy (TikTok, YouTube, and Instagram) showcasing our design work, showroom capabilities, and "turn-key" remodeling process.
Print Campaigns:
Manage the strategy, design oversight, and distribution of local print campaigns to drive physical showroom foot traffic. Success Metrics This position will be evaluated based on the following key performance indicators (KPIs):
Digital Domain Authority & Traffic:
Growth in organic and paid search traffic to the company website.
Prospect Engagement:
Measured by inbound phone inquiries and physical showroom walk-ins/scheduled design consultations.
Qualifications Experience:
5+ years in marketing with a strong portfolio in home improvement, design, or high-ticket retail environments.
Technical Proficiency:
Deep understanding of SEO/SEM, AI-search optimization, and professional management of PPC platforms.
Social Video Mastery:
Proven experience growing brand presence via short-form (TikTok/Reels) and long-form (YouTube) video content.
Communication:
Exceptional ability to distill complex remodeling services into clear, compelling StoryBrand-aligned messaging.
Local Mindset:
Familiarity with the Alpharetta/North Atlanta market is a significant plus. Why this is a great opportunity.. You will be the driving force behind the brand image of a well-established company with a massive local footprint. We are looking for an executor who understands that our 10,000 sq. ft. showroom is our greatest asset and knows how to drive potential clients from a digital search directly into our design studio.
Pay:
$1,200.00 - $1,600.00 per week
Work Location:
In person