Senior Growth Marketing Manager
at Indeed in Boise, Idaho, United States
Boise, ID (In Person)
Full-Time
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Job Description
at Indeed in Boise, Idaho, United States Job Description Our Mission As the world's number 1 job site•, our mission is to help people get jobs. We strive to cultivate an inclusive and accessible workplace where all people feel comfortable being themselves. We're looking to grow our teams with more people who share our enthusiasm for innovation and creating the best experience for job seekers. (•Comscore, Total Visits, March 2025) Day to Day As part of the Growth Marketing team, you will help employers of all sizes find qualified talent by connecting them with Indeed through Search Engine Marketing ( SEM ). You'll work on the #1 job site with over 645M job seeker profiles, shaping the future of how employers discover and hire talent while planning, running, and optimizing SEM campaigns at a global scale. You will own a global portfolio of B2B acquisition SEM campaigns, driving measurable growth through rigorous strategy, structured testing, and continuous optimization. This role requires the ability to drive and execute SEM initiatives, with deep expertise in campaign management, budget optimization, value-based bidding, tracking implementation and validation, and experiment design. You will be accountable for new employer acquisition growth within cost-per-acquisition ( CPA ) targets and will partner closely with Marketing Data Science, Product, and Engineering to ensure programs are properly instrumented, insights are clear, and optimization strategies are tied to business impact. This is an individual contributor role reporting to the Manager, Performance Marketing. Responsibilities + Oversee end-to-end management of multi-million dollar SEM campaigns, including planning, execution, optimization, testing, measurement, and reporting + Own a country-level portfolio of SEM campaigns, consistently meeting monthly budget, conversion, and CPA targets + Build and maintain scalable processes to track and analyze key performance indicators (KPIs), using data to inform optimization decisions + Leverage internal and external AI tools to improve workflows, automate repeatable tasks, and enhance campaign performance + Partner with cross-functional marketing teams to identify opportunities, shape acquisition strategies, and manage paid budgets to meet KPIs and maximize ROI + Promote an iterative, test-and-learn culture in collaboration with Marketing Data Science, from test design through analysis and rollout + Interpret campaign performance, diagnose trends, and deliver clear, actionable recommendation To view full details and how to apply, please login or create a Job Seeker account