Senior Marketing Manager, Childrens

The Quarto Childrens team is seeking an experienced and creative Senior Marketing Manager, Childrens to lead the strategy and execution of marketing and publicity campaigns for our childrens publishing program. This role reports to the Director of Marketing and oversees the childrens marketing team, driving innovative, resultsfocused campaigns across our diverse and growing list.

This is a highly collaborative role for a strategic marketer who loves childrens books, enjoys working directly with authors and industry partners, and brings both bigpicture thinking and handson execution to every campaign.

What Youll DoPublicity & Campaign StrategyDevelop and execute dynamic, creative, and resultsdriven marketing and publicity campaigns for 4050 childrens books per year.

Serve as lead marketer on select major titles, confidently pitching to targeted media and building strong relationships with childrens media contacts across print, online, and broadcast.

Write press releases, create media kits, build targeted media lists, and secure standout coverage for childrens titles.

Partner with inhouse and external publicists as needed to maximize campaign reach.

Communicate media coverage internally and externally with enthusiasm and clarity, keeping authors and agents informed and engaged.

Plan and manage author tours, including pitching, logistics, budgeting, and execution.

Cultivate relationships with indie bookstores, schools, libraries, and event teams to support author signings and appearances.

Build ongoing relationships with authors and internal teams to generate excitement for new and upcoming titles.

Marketing & DiscoverabilityDevelop and oversee organic social media strategies for assigned titles to drive reach, engagement, and visibility.

Collaborate with the broader marketing team on categorywide initiatives and influencer partnerships.

Maintain and update metadata, review quotes, and marketing copy to ensure accuracy and effectiveness.

Plan and manage digital advertising campaigns across relevant industry and consumer platforms.

Develop and execute preorder campaigns to build early momentum and awareness.

Analyze and report on campaign performance, assessing impact on sales over daily, weekly, and monthly timeframes.

Partner closely with Digital Demand & Discoverability, Sales, and Publishing teams to execute integrated campaigns.

Leadership & CollaborationLead, mentor, and support the Childrens Marketing Manager and Childrens Marketing Assistant, fostering creativity, growth, and accountability.

Strategically manage and allocate budgets to maximize ROI across campaigns.

Drive crossfunctional alignment by clearly communicating initiatives, priorities, and results to internal stakeholders.

Who You AreBachelors degree preferred.3+ years of experience planning and executing marketing and publicity campaigns, ideally in book publishing.

Highly creative, with a passion for developing innovative marketing strategiesespecially in digital spaces.

Strong written and verbal communication skills, with confidence pitching both internally and externally.

Proven ability to collaborate closely with Publishing, Sales, and Author teams.

Exceptionally organized and detailoriented, with strong timemanagement and multitasking skills.

Experience with author care and communication.

Knowledge of media, publicity, and book publishing landscapes.

Familiarity with the art, craft, and design market and related enthusiast communities.

Comfortable adapting in a fastchanging environment.

Willingness to travel for trade shows, conventions, and author events as needed.

Proficiency with Microsoft Office; experience with Adobe Creative Cloud, Canva, Cision, Edelweiss, and Box/Dropbox preferred.

Existing relationships with independent bookstores are a plus.

Why Join Quarto Childrens?

At Quarto Childrens, we publish books that inspire curiosity, creativity, and a lifelong love of learning. Youll join a collaborative, passionate team committed to building thoughtful, visually engaging childrens booksand to supporting the authors who create them.

All salaries and salary ranges posted by The Quarto Group may vary depending on experience, skills, location, and like considerations.

Generous paid time off, paid holidays, and summer Friday afternoons. Generous health benefits, including medical insurance, vision insurance, dental insurance, flexible spending accounts for healthcare, dependent care and commuter, and more. 401(k) benefit plan with discretionary contribution matching by employer. Short and Long-Term Disability Insurance, Life/AD&D Insurance. Full-time employees are eligible for our comprehensive benefits program.•All policies and benefits described are subject to change at any time.

QuartoUS is an equal opportunity employer; M/F/D/V are encouraged to apply. All applicants should be authorized to work in the United States. Quarto does not provide sponsorships.