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Field Marketing Manager

Job

Primary Solutions Corp

Frederick, MD (In Person)

$95,000 Salary, Full-Time

Posted 1 week ago (Updated 3 days ago) • Actively hiring

Expires 6/19/2026

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Job Description

THIS ROLE IS PERFORMANCE-DRIVEN
We're building a high-performance field marketing organization—with clear standards, coaching, and accountability. This is a hands-on field leadership role.
You will:
Lead daily field execution and hit appointment targets through coaching and pacing Train and develop new hires; reinforce scripts, quality, and professionalism Implement field systems, track KPIs, and hold the team accountable If you prefer a primarily desk-based management role with minimal field time, this position will not be a fit. If you want to build, lead, and win with a team that takes the craft seriously, keep reading.
THE ROLE
You will lead and develop a team of Field Marketers who: Engage homeowners professionally in the neighborhood (door-to-door) Qualify homeowner needs and confirm project interest Set qualified appointments for the sales team This is a field-first role.
You will:
Work alongside the team in the field and coach live conversations Run structured training (roleplay, objection handling, quality standards) Track KPIs, review results daily, and reinforce accountability Success is measured by qualified appointments set, team consistency, and adherence to our process—not activity without outcomes.
CORE STANDARDS FOR THIS ROLE
We maintain a professional standard across the team.
The core expectations include:
Reliable attendance and punctuality Coachable leadership style; ability to train and develop others Process discipline: follow systems, scripts, and brand standards Professional conduct and integrity with homeowners and the team Accurate reporting: ensure every interaction and outcome is logged; manage to KPIs If these standards feel aligned with how you lead, you'll do well here. If not, it may be difficult to thrive long-term.
EXPECTATIONS
: You will be expected to deliver consistently in the following areas:
Key Responsibilities:
Coach in the field daily and reinforce a consistent, professional customer experience Ensure team readiness (tools, uniforms, territory plan) and enforce standards Drive daily production (doors, conversations, qualified appointments) against targets Track and communicate KPIs; identify gaps and execute corrective coaching Run structured training (onboarding, roleplay, objection handling) and certify new hires Manage performance: recognize top performers, coach developing reps, and make timely staffing decisions
COMPENSATION
Base pay + performance incentives (team-based overrides) Bonuses tied to qualified appointments, quality, and team consistency Clear growth path for top performers into senior field leadership
BENEFITS & PERKS
W2 position Health, Dental & Vision insurance Paid time off (PTO) Retirement plan Paid training and structured onboarding
WHY PRIMARY SOLUTIONS CORP
??? We don't just hire—we develop leaders who can run a repeatable, professional field operation. Structured onboarding and training system Clear expectations and measurable performance Real growth opportunity into senior leadership Team-first, performance-driven culture Our systems are designed to create repeatable results—clear expectations, measurable coaching, and a team culture built on integrity. This role is straightforward—but it requires consistency, professionalism, and comfort with field execution. You will operate in a rejection-based environment and keep standards high You will be accountable to measurable outcomes and team performance If you're the right leader, this is a chance to build a team, grow your income through performance, and advance with a company that invests in field marketing done the right way.
Pay:
$70,000.00 - $120,000.00 per year
Benefits:
401(k) Dental insurance Flexible schedule Health insurance Life insurance Opportunities for advancement Professional development assistance Vision insurance
Work Location:
On the road

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