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Senior Integrated Marketing Manager

Job

Swoon

Hoboken, NJ (In Person)

Full-Time

Posted 5 days ago (Updated 2 days ago) • Actively hiring

Expires 7/22/2026

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Job Description

Senior Integrated Marketing Manager at Swoon Senior Integrated Marketing Manager at Swoon in Hoboken, New Jersey Posted in about 1 hour ago.
Type:
full-time
Job Description:
Our client, an American multinational retailer of footwear and sportswear, is seeking a Senior Integrated Marketing Manager to join their team!
Location:
NYC - hybrid About this role: Develop and execute integrated marketing strategies that align brand, digital, and retail marketing efforts to maximize impact. Lead go-to-market planning for key campaigns and product launches, ensuring a 360-degree marketing approach. Partner with media, digital, CRM, social, and in-store teams to create seamless consumer experiences across all touchpoints. Drive alignment across internal teams and external partners to ensure marketing initiatives are optimized and executed effectively. Analyze marketing performance data and consumer insights to optimize campaign effectiveness and ROI.
Experience:
5-7 years of experience in integrated marketing, retail marketing, or omnichannel strategy. Strong expertise in developing multi-channel marketing strategies that drive measurable results. Experience leading go-to-market planning and campaign execution across digital, social, in-store, and experiential. Strong analytical skills with the ability to measure campaign performance and optimize got to market approach based on insights. Proven ability to manage complex projects, timelines, and cross-functional teams. Understanding of media planning, CRM, and retail marketing best practices. Interested? Apply now!