Senior Manager, Field Sales Prospect Marketing & Journey Orchestration
American Express
New York, NY (In Person)
Full-Time
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Job Description
Global Commercial Services (GCS) powers growth for businesses of every size through industry-leading payment, cash flow, and expense management solutions. Within GCS, the U.S. Small Business and Middle Market (SME) segment represents our largest customer base and remains a critical area of innovation, growth, and strategic investment. The Field Sales Prospect Marketing team sits within the Middle Market Prospect organization and plays a pivotal role in accelerating customer acquisition and revenue growth. We partner closely with Sales, Product, Analytics, and Marketing teams to develop data-driven go-to-market strategies, compelling customer value propositions, and scalable marketing programs that help Sales colleagues engage, convert, and deepen relationships with high-potential business prospects. The Senior Manager, Field Sales Prospect Marketing & Journey Orchestration will play a key role in evolving the lead nurture and sales activation ecosystem for middle market acquisition. This role is responsible for enabling transformational content, engagement intelligence, marketing profiling, affinity tagging, personalization capabilities, and consultative outreach workflows that strengthen coordination between marketing and sales. Partnering across Analytics, Sales teams, Sales Enablement, and Marketing Technology, this position will help operationalize the infrastructure required to support adaptive campaigns, engagement-triggered activation, AI-assisted personalization, and future-state marketing orchestration capabilities — ensuring we reach the right prospects, with the right message, at the right moment, through their channel of choice.