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Brand Innovation Manager
- Core Menu
- Full-Time
- Hybrid Onsite
Rosemead, CA
Full-TimeHybrid$130,000
- $140,000 /yr Posted May 13, 2026
Our food / beverage client is seeking a Brand Innovation Manager
- Core Menu!
This is a full-time direct hire opportunity.
Onsite Schedule:
Hybrid, 4 days onsite in Rosemead, 1 day (Thursday) WFH.
Duration:
Full-time
Salary:
$130K
WHAT YOU'LL DO
- Own the strategy and continuous improvement roadmap for the client's permanent menu, ensuring core items remain differentiated, operationally sound, and guest-approved
- Identify and lead enhancement opportunities based on guest feedback, culinary research, and operational data, for example recalibrating ingredient ratios or improving consistency at scale across 2,000+ stores
- Partner cross-functionally with various teams to vet ideas for financial viability and operational readiness before rollout
- Translate consumer research and business analytics into clear product briefs, menu recommendations, and launch proposals
- Track emerging food and beverage trends and evaluate how they apply to or can elevate the core menu without disrupting brand identity
- Define change strategies and work with Operations and Learning & Development teams to ensure smooth adoption of any updates across the store network
- Evaluate strategic partnerships with suppliers, culinary influencers, and brand partners that could strengthen menu credibility and cultural resonance
- Bring genuine curiosity and passion for food to the job, you will regularly taste, evaluate, and provide detailed feedback on items throughout the development process
WHAT YOU'LL NEED
- Bachelor's degree in Marketing or a related field required; MBA preferred
- 5+ years of marketing experience in a nationally branded retail or hospitality environment, with a preference for QSR or food service
- Experience leading or significantly driving an ideation or product development process, not just participating in one
- Proven ability to work at scale; demonstrated comfort with the complexity that comes with enterprise-level rollouts
- Strong cross-functional collaboration skills with the ability to build consensus and drive alignment across a variety of teams
- Data-driven mindset with the ability to use analytics and consumer research to inform and defend strategic recommendations
- Strong project management and financial analysis skills
- Proficiency in Microsoft Office Suite
- A genuine passion for food If you think you're a good fit for this role, send us your portfolio / resume!
In this position, you may have access to client or customer systems, confidential and/or proprietary information or data. This position is onsite and requires you to work closely with other individuals in a collaborative team environment. For Everforth Creative Circle to represent you for this opportunity, you must be currently authorized to work in the United States without the need of employer sponsorship for a non-immigrant visa such as a H-1B, TN, or O visa. We do not support or provide training for
STEM/OPT
programs. Additionally, you must be physically located in and perform the work for our client in the United States.
Lyla Weiss is recruiting for this position
Email me your resume to apply for this job Refer a Friend This job was posted on May 12, 2026 and last updated on May 14, 2026. EEO Employer Everforth Creative Circle is an Equal Employment Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, creed, religion, sex (including pregnancy, childbirth, breastfeeding, or related medical conditions), age, sexual orientation, gender identity or expression, national origin, ancestry, citizenship, genetic information, registered domestic partner status, marital status, disability, status as a crime victim, protected veteran status, or any other characteristic protected by law. Our hiring process includes AI screening for keywords and minimum qualifications. Recruiters review all results. Everforth Creative Circle will consider qualified applicants with criminal histories in a manner consistent with the requirements of applicable state and local law, including but not limited to the Los Angeles County Fair Chance Ordinance, the San Francisco Fair Chance Ordinance, and the California Fair Chance Act. If you need a reasonable accommodation in the application process, please contact your Recruiter (the person you'll be interviewing with) or a member of our Human Resources team to make arrangements.
Anthem / Blue
Cross Blue Shield creates and publishes the Transparency in Coverage Machine-Readable Files on behalf of Everforth Creative Circle. About Everforth Creative Circle Everforth Creative Circle matches creative and marketing professionals with hiring managers looking for talent. The above listing is for a position with one of our clients. If you're a good fit for this role or another we're currently working on, a recruiter will reach out to you directly. We only contact the applicants who are the best fit for the position, so if you do not hear back, please take a look at the other roles we have available. Thank you for your interest!
Job ID:
LW2-1986891
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Privacy PolicyAccessibilityTerms of Use Copyright © 2026 Everforth, Inc. All rights reserved. Everforth Creative Circle is an Equal Employment Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, creed, religion, sex (including pregnancy, childbirth, breastfeeding, or related medical conditions), age, sexual orientation, gender identity or expression, national origin, ancestry, citizenship, genetic information, registered domestic partner status, marital status, disability, status as a crime victim, protected veteran status, or any other characteristic protected by law. Our hiring process includes AI screening for keywords and minimum qualifications. Recruiters review all results. Everforth Creative Circle will consider qualified applicants with criminal histories in a manner consistent with the requirements of applicable state and local law, including but not limited to the Los Angeles County Fair Chance Ordinance, the San Francisco Fair Chance Ordinance, and the California Fair Chance Act. If you need a reasonable accommodation in the application process, please contact your Recruiter (the person you'll be interviewing with) or a member of our Human Resources team to make arrangements.
Anthem / Blue
Cross Blue Shield creates and publishes the Transparency in Coverage Machine-Readable Files on behalf of Everforth Creative Circle.