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Marketing Manager
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AppleOne
Remote
$72,500 Salary, Full-Time
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Job Description
Job Summary We are seeking a Marketing Manager for a direct hire opportunity with a legal services organization in Orlando, FL. This hybrid role is ideal for a creative, organized, and business-minded marketing professional who wants to take ownership of firmwide marketing, branding, digital content, client engagement, and business development initiatives. The Marketing Manager will work closely with executive leadership, attorneys, firm owners, and external vendors to support strategic growth and enhance the firm's market presence. This is a strong opportunity for someone who enjoys variety, visibility, and meaningful collaboration in a professional services environment. The role offers direct interaction with decision-makers, the ability to influence marketing strategy, and the chance to help strengthen the firm's brand, client relationships, and community reputation. The work environment is collaborative, professional, and supportive, with leadership that values initiative, strong communication, attention to detail, and continuous improvement. Candidates who enjoy managing multiple projects, building relationships, and contributing to a firm's long-term growth will be well positioned for success. Key Responsibilities
- Manage the firm's digital marketing presence, including website updates, SEO, social media campaigns, newsletters, blogs, client communications, attorney bios, and online content.
- Support business development and client engagement through event planning, sponsorship coordination, client gifting, market research, competitive analysis, proposals, presentations, and collateral development.
- Lead marketing project management activities, including annual marketing calendars, budgets, reporting, vendor coordination, campaign performance tracking, and process improvements.
- Maintain and leverage the firm's CRM system to support accurate data management, targeted marketing campaigns, client outreach, and business development efforts.
- Coordinate reputation management, public relations, media relations, attorney awards, rankings, thought leadership content, and internal communications to strengthen brand visibility.
- Partner with attorneys and leadership on RFPs, pitches, capability statements, crisis communications, training, and strategic marketing initiatives. Compensation and Benefits
- Salary range: $70,000 to $75,000 per year.
- Job type: Direct hire.
- Work arrangement: Hybrid.
Location:
Orlando, FL.- Reports to: Chief Operating Officer.