Job Description
Marketing Manager US, Customer Growth & Partner Marketing Eckoh - 3.4 Chicago, IL Job Details Full-time From $80,000 a year 8 hours ago Benefits Health insurance Qualifications Marketing project management Teamwork Customer relationship building Account development Customer relationship management Organizational skills Managing projects Sales pipeline management Account management Full Job Description Eckoh is a market leader of Customer Engagement Security Solutions, supporting an international client base from our offices in the U.S. and the U.K. Eckoh is owned by Bridgepoint one of the world's leading private asset growth investors, with over $75 billion of assets under management. As a PCI DSS Level 1 Service Provider, our products and expanding digital and conversational AI capabilities help enterprises protect sensitive data, improve customer experience, and modernise the way they operate. Our mission is to set the standard for secure interactions between consumers and the world's leading brands. With a strong heritage in secure payments and an expanding portfolio of cloud native, omni-channel engagement solutions our vocation is simple: to make every customer interaction secure whether it is handled by a human agent or an AI agent, without ever compromising the customer experience. Our large portfolio of clients, which includes many of the Fortune 250, come from a broad range of vertical markets including healthcare, retail, hospitality, financial services, and utilities.
The Role:
Eckoh isseeking a strategic and execution-oriented Customer Growth & Partner Marketing Manager to drive expansion pipeline, customer revenue growth, and partner-generated opportunities. This role is responsible for creating and executing programs that identify growth opportunities within our existing customer base, generate upsell and cross-sell pipeline, strengthen customer relationships, and activate strategic partners. Success in this role will be measured by contribution to expansion pipeline, customer engagement, partner-sourced opportunities, and advocacy. The ideal candidate understands how to market to existing customers, influence buying committees, uncover new opportunities within accounts, and build programs that directly contribute to revenue growth. This position reports to the Head of Marketing and works closely with Sales, Customer Success, Product, and Executive Leadership. Key Functional Responsibilities:
Customer Growth & Expansion Marketing:
Develop and execute marketing programs designed to generate expansion pipeline within existing customer accounts. Partner with Sales and Customer Success to identify upsell, cross-sell, and multi-product adoption opportunities. Build account segmentation strategies and targeted campaigns aligned to growth opportunities. Create customer journeys that drive awareness and adoption of new products, capabilities, and services. Execute campaigns that increase engagement among executive buyers, influencers, and decision-makers within existing accounts. Track and report on customer-sourced and marketing-influenced expansion pipeline. Customer Advocacy:
Build and manage customer advocacy programs that support both expansion and new logo acquisition efforts. Recruit and maintain customer references for sales opportunities. Develop customer case studies, testimonials, and success stories. Identify and secure customer speakers for webinars, events, and industry conferences. Manage customer review programs across industry platforms. Customer Advisory Board (CAB) Own the planning, recruitment, and execution of Customer Advisory Board programs. Develop executive-level agendas and facilitate strategic customer discussions. Gather customer insights that inform product strategy, messaging, and go-to-market initiatives. Leverage CAB relationships to identify expansion opportunities and strengthen executive engagement. Partner Marketing:
Develop and execute co-marketing initiatives with strategic partners. Manage partner webinars, joint content, email campaigns, and events. Identify opportunities to generate partner-sourced pipeline and increase market visibility. Build partner programs that support both customer expansion and new business opportunities. Customer Events & Executive Engagement:
Plan and execute customer-focused webinars, executive roundtables, user groups, and customer events. Develop programs that strengthen customer relationships and create opportunities for account growth. Collaborate with Sales and Customer Success to maximize pipeline outcomes from customer engagement activities. Key Essential Skills:
5 years of experience in B2B SaaS marketing, customer marketing, account-based marketing, demand generation, or partner marketing. Experience building campaigns that influence pipeline and revenue outcomes. Strong understanding of customer lifecycle marketing and expansion strategies. Experience working closely with Sales and Customer Success teams. Strong project management and organizational skills. Excellent communication and relationship-building abilities. Experience managing webinars, events, and executive-level customer programs preferred. Ability to balance strategy, execution, and performance measurement in a fast-paced environment. Our Culture:
Our values sit at the heart of the culture at Eckoh:
We encourage and support everyone to grow with Eckoh We challenge , listen, and are open minded to change and suggestions from others As trusted advisors, we use our knowledge to solve challenges and deliver the best for our clients We take personal ownership to strive for excellence in whatever we do We are welcoming, embrace diversity and respect each other in a spirit of true humanity At Eckoh we value creativity, collaboration and innovation and look forward to welcoming a new team member who shares these values. We care about making the world secure and we believe everyone should be able to trust every brand and engage without risk. Join Us! So, if you are an innovator and love to find creative solutions to challenges, are passionate about helping customers provide exceptional service then you should consider working here at Eckoh. Pay:
From $80,000.00 per year Benefits:
Health insurance Work Location:
Remote
