Marketing Operations Manager

Job Title:

Marketing Operations Manager Overview:

A growing organization is seeking a Marketing Operations Manager to support and optimize the systems, processes, and reporting that drive marketing performance. This is a highly collaborative, systems-focused role working closely with marketing leadership and cross-functional teams. This position is ideal for someone who enjoys building structure within marketing operations, managing campaigns from execution through reporting, and ensuring marketing systems, automation, and data are functioning effectively behind the scenes.

Key Responsibilities:

• Execute and manage marketing campaigns, including email programs, nurture sequences, landing pages, and event communications
• Manage and optimize marketing automation workflows within platforms such as ActiveCampaign, HubSpot, Marketo, or similar
• Serve as the primary resource for CRM management, including campaign tracking, lead routing, segmentation, reporting, and data hygiene
• Maintain and support integrations between CRM, marketing automation tools, website platforms, and related systems
• Build dashboards and reporting to track campaign performance, lead generation, engagement, and overall effectiveness
• Analyze campaign results across digital channels and provide actionable insights
• Partner with internal stakeholders and external vendors to improve automation strategy, segmentation, and operational efficiency
• Develop and document scalable processes and workflows to support consistency and growth
• Support tracking and reporting for paid and digital campaigns to ensure alignment with overall marketing initiatives

Qualifications:

• 4+ years of experience in marketing operations, marketing automation, demand generation, CRM marketing, or a similar role
• Strong experience with CRM systems, particularly Salesforce, and marketing automation platforms
• Experience building reports, dashboards, and campaign analytics to support business decisions
• Knowledge of segmentation, lead routing, workflow automation, and campaign tracking
• Experience managing email campaigns and marketing workflows from execution through reporting
• Strong attention to detail and ability to manage multiple projects simultaneously
• Strong communication skills with the ability to translate data into actionable insights

Preferred Experience:

• Experience in regulated industries such as financial services, insurance, or similar
• Exposure to paid media or digital campaign tracking and attribution
• Experience working with cross-functional teams, vendors, or consultants

What This Role Offers:

• Close partnership with leadership and visibility within the organization
• Opportunity to own and improve marketing systems and operational processes
• Collaborative and team-oriented environment within a growing organization
• Hybrid work environment with a mix of onsite and remote work
• Competitive compensation, bonus potential, and benefits Equal Opportunity Employer / Disabled / Protected Veterans The Know Your Rights poster is available here: https://www.

eeoc.gov/sites/default/files/2023-06/22-088_EEOC_KnowYourRights6.12.pdf The pay transparency policy is available here: https://www.dol.gov/sites/dolgov/files/ofccp/pdf/pay-transp_%20English_formattedESQA508c.pdf For temporary assignments lasting 13 weeks or longer, AppleOne is pleased to offer major medical, dental, vision, 401k and any statutory sick pay where required. We are committed to working with and providing reasonable accommodations to individuals with disabilities. If you need a reasonable accommodation for any part of the employment process, please contact your staffing representative who will reach out to our HR team. AppleOne participates in the E-Verify program in certain locations as required by law. Learn more about the E-Verify program.

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//e-verify.uscis.gov/web/media/resourcesContents/E-Verify_Participation_Poster_ES.pdf We also consider for employment qualified applicants regardless of criminal histories, consistent with legal requirements, including, if applicable, the City of Los Angeles' Fair Chance Initiative for Hiring Ordinance. Pursuant to applicable state and municipal Fair Chance Laws and Ordinances, we will consider for employment-qualified applicants with arrest and conviction records, including, if applicable, the San Francisco Fair Chance Ordinance. For Los Angeles, CA applicants: Qualified applications with arrest or conviction records will be considered for employment in accordance with the Los Angeles County Fair Chance Ordinance for Employers and the California Fair Chance Act.