Job Description
Part-Time Content & Funnel Manager for a Founder's Personal Brand (LA, In-Person) MichaelKrowne.com Los Angeles, CA Job Details Part-time | Contract $35 - $50 an hour 10 hours ago Qualifications YouTube Canva Newsletters (communication methods) TikTok Marketing analytics Instagram Full Job Description Job Overview I run four companies. A marketing agency, a SaaS platform, a professional community, and a fractional operating practice. I also wrote a book called Build Your Comeback, about getting unstuck, built from twenty years of rebuilding companies and one very real experience of rebuilding myself after overcoming addiction. Around that book there's supposed to be a whole ecosystem: a quiz funnel, workbooks, a newsletter, a course, coaching. The products are mostly written. The strategy is done. The project plan exists down to the task level. What's missing is the person who owns getting it built. Every time I sit down to execute it myself, one of the four companies eats my day. I've written this plan three times. I don't need a fourth plan. I need an operator. What you'd own The entire execution layer of this build.
Specifically:
The funnel itself: product pages in Stan Store, email automations in Kit, the quiz in ScoreApp, the integrations between all of them, and the testing that proves every path works before anything launches. Formatting the workbooks into polished, sellable PDFs. The publishing calendar and content production pipeline, from scheduling social media posts to managing video edits. The analytics tracker. The project plan in ClickUp, which you'll run like it's yours, because it will be. When something's supposed to ship Tuesday, you're the reason it ships Tuesday. When a tag isn't firing in Kit, you notice before a customer does. When I'm the bottleneck on an approval, you chase me until I'm not. (That last one matters a lot.) Responsibilities Build and manage product pages, checkout, and digital product delivery in Stan Store Build and maintain email automations, sequences, tagging, and a weekly newsletter in Kit (ConvertKit) Set up and manage a lead-generation quiz in ScoreApp, integrated with the email platform Format and design workbooks and lead magnets into polished, sellable PDFs in Canva Run the social content pipeline: scheduling, publishing, and managing video edits across Instagram, LinkedIn, TikTok, and YouTube Shorts Plan and run in-person content shoot days: shot lists, filming, getting the founder on camera and keeping the footage organized QA every funnel path end to end before launch, and keep watching after launch so problems get caught before customers find them Maintain a simple performance tracker (quiz completions, opt-ins, sales, email metrics) and flag what the numbers are saying Run the project plan in ClickUp:
priorities, deadlines, and chasing approvals, including mine Skills Hands-on experience with creator-economy tools: Stan Store (or Gumroad, Podia, Kajabi), Kit/ConvertKit (or a comparable email platform), and quiz/form tools like ScoreApp or Typeform Strong Canva skills for product and social design Basic short-form video editing (CapCut, Descript, or similar) Social media management across Instagram, LinkedIn, TikTok, and YouTube Shorts Comfortable reading marketing metrics (conversion rates, open rates, funnel drop-off) and adjusting based on what they say A sharp editing eye: you won't write the words, but you'll catch the typos, broken links, and anything off-voice before it ships Organized enough to run multiple workstreams at once without anything slipping; experience with ClickUp or a similar project tool Comfortable directing someone on camera and running a low-fuss shoot At least one day a week, you're at my office for a few hours. What we do with that time depends on the week. Sometimes it's a shoot day: you've got the shot list ready and your job is to get me on camera and capture enough content to feed two weeks of posting. Sometimes it's a working session: walking me through what you've built so I can approve it on the spot instead of letting it sit in my inbox, planning the next sprint, working through funnel copy together. The point of being in the same room is speed. Decisions that would take four days over Slack take four minutes in person. The rest of your hours are remote and flexible. You manage your own time; I care about what ships. You're probably right for this if You've worked inside the creator economy and have the receipts. You've built funnels, run email platforms, operated someone's digital product business, or produced content for a founder or creator. You're organized to a degree that mildly annoys your friends. You like having real ownership instead of a task list. And you live close enough to come to my office once or twice a week without hating your life. You're not right for this if You need every task spelled out twice, you're looking for a creative outlet for your own voice, or you want a job where someone else notices when things slip. In this role, you're the person who notices. How to apply Send me a short intro, and three links to things you've actually built or run: funnels, product pages, content operations, a creator's account you operated. Tell me what part of LA you're in. That's it. If your links are good, you'll hear from me fast. Pay:
$35.00 - $50.00 per hour People with a criminal record are encouraged to apply Application Question(s): Please share at least one social media profile (Instagram or LinkedIn are preferred) Ability to Commute:
Los Angeles, CA 90036 (Required) Work Location:
Hybrid remote in Los Angeles, CA 90036
