PART-TIME Social Media and Marketing Manager

Overview We are seeking a dynamic and innovative Social Media and Marketing Manager to elevate our brand presence across digital platforms. The ideal candidate will possess a strategic mindset, creative flair, and a comprehensive understanding of social media marketing, digital advertising, and content creation. This role offers an exciting opportunity to lead our social media initiatives, develop compelling marketing campaigns, and foster meaningful relationships with our audience. The successful applicant will be instrumental in driving brand awareness, engagement, and growth through targeted strategies and data-driven insights. Responsibilities Develop and implement comprehensive social media strategies aligned with overall marketing objectives to enhance brand visibility and engagement. Create engaging, high-quality content. Analyze web analytics and social media metrics via Google Analytics and web analytics tools to assess campaign performance and identify opportunities for improvement. Manage public relations initiatives. Oversee branding efforts across all digital touchpoints ensuring consistency in voice, style, and messaging. Proofread all content meticulously to maintain professionalism and accuracy before publishing. Make visits to possible clients in and around the Suffield area. Experience Experience in social media management. Strong understanding of digital marketing principles including branding, public relations, influencer outreach, and e-commerce promotion strategies. Excellent communication skills with the ability to craft compelling messages tailored for diverse audiences.

Pay:

From $25.00 per hour

Benefits:

Flexible schedule

Work Location:

Hybrid remote in Suffield, CT 06078