Sr. Associate Brand Manager

Join our team as a Sr. Associate Brand Manager and lead the development and execution of key marketing initiatives across our ice cream portfolio. In this hybrid role, you will drive brand strategy, partner cross-functionally, and deliver growth through impactful marketing programs and new product innovation.

Key Responsibilities:

Support and execute comprehensive brand strategies aligned to business goals Develop consumer and shopper communications (advertising, packaging, promotions, PR, digital, and social) Manage day-to-day relationships with agency partners (advertising, packaging, PR, digital) Lead cross-functional teams (marketing, sales, operations) to drive flawless execution Partner with sales on market- and account-level programs Use data and insights to inform pricing, merchandising, and competitive strategy Drive new product development from concept to commercialization Support marketing budget management, ROI tracking, and reporting Optimize portfolio plans to achieve sales, share, and profit objectives Bring ideas to life creating and delivering compelling presentations to internal and external stakeholders. Bachelor's degree in marketing or related field (or equivalent experience) 5-8 years of experience in brand marketing, category management, sales, or related roles Proven experience in new product launch/commercialization Strong analytical, cross-functional leadership, and project management skills Ability to travel up to 15%

Benefits:

Health and Welfare benefits begin 1st of the month after start date 401(k) with company contribution Competitive pay Paid vacation and holidays Career growth opportunities - we promote from within! Comprehensive healthcare benefits Service recognition and employee rewards Employee referral program Tuition reimbursement Work for dairy farm families An Equal Opportunity Employer including Disabled/Veterans