Senior Manager, Product Marketing, Technical Textiles

Senior Manager, Product Marketing, Technical Textiles Milliken & Company United States, South Carolina, Spartanburg 920 Milliken Road (Show on map) May 21, 2026 Milliken & Company is a global manufacturing leaderwhose focus on materials science delivers tomorrow's breakthroughs today. Fromindustry-leading molecules to sustainable innovations, Milliken creates products thatenhance people's lives and deliver solutions for its customers and communities. Drawing on thousands of patents and a portfolio with applications across the textile, flooring, chemical and healthcare businesses, the company harnesses a shared sense of integrity and excellence to positively impact the world for generations. Discover more about Milliken's curious minds and inspired solutions at Milliken.com and on Facebook, Instagramand LinkedIn.

POSITION TITLE

Senior Manager, Product Marketing, Technical Textiles

POSITION OVERVIEW

The SBU Product Marketing lead plays a critical role in connecting customer needs to commercial success within one of Milliken's newly established Strategic Business Units (SBUs). This individual will lead the product marketing strategy for Technical Textiles

• defining how we position our products in the market, how we enable our commercial teams, and how we ensure our portfolio delivers value to customers. The Product Marketing Lead will be at the intersection of strategy, customer and market insight, and commercial activation. This role ensures that we not only build great products
• we position them clearly, take them to market with confidence, and win with the customer.

This role sits within Technical Textiles and reports directly to the President of Technical Textiles and will be part of the Technical Textile Leadership Team, while also maintaining a dotted line to the VP, Strategy & Customer Marketing within Milliken's Business Enablement marketing (MBE) team. The position will lead a small team and is a highly collaborative role that works closely with Technical Textiles Product Management, R D, Sales, Sales Enablement, and Shared Services within Marketing MBE to drive alignment, scalability, and execution.

JOB RESPONSIBILITIES

Strategy & Market Understanding Partner with product management to enable insights and tools to aid the development of market segmentation, ideal customer profiles (ICPs), and competitive positioning. Partner with product management and R D to influence roadmap decisions based on market and customer needs and trends. Drive commercial insights into the business

• identifying whitespace opportunities and barriers to growth.

Product Messaging & Positioning Support Product Managers with value propositions and messaging frameworks for each product and segment. Translate technical features into compelling customer-focused benefits. Ensure consistency of messaging across all marketing and sales assets. Demand Generation Work with the Marketing SBU to drive integrated demand gen campaigns through digital, email, and tradeshows to grow the pipeline. Align campaigns with sales and product messaging to ensure lead quality and conversion. Optimize performance metrics (MQLs, ROI) to improve campaign effectiveness. Go-to-Market Leadership Lead go-to-market planning and launch execution for new products or major updates. Partner with product management, sales, and communications to ensure successful market entry and customer adoption. Serve as the "voice of the market" within the SBU leadership team. Collaboration Across the Matrix Work closely with: Product Management

• to ensure offerings align with market needs and are commercially viable. Sales
• to tailor messaging, address objections, and generate demand. Sales Enablement
• to develop and deploy tools, playbooks, and training across the commercial team. Marketing MBE
• for campaign execution, creative and content support, and digital activation. VP, Strategy & Customer Marketing
• to ensure alignment across SBUs and share best practices.

Sales Enablement & Performance Support Develop content and tools to support the buying journey (e.g., presentations, battlecards, customer stories). Monitor usage and effectiveness of sales materials and adjust as needed. Gather feedback from sales and customers to continuously improve. Provide direct support to the President for key board meetings, C-suite engagements, and executive-level conferences Success Profile Strategic thinker with a deep understanding of industrial B2B markets and complex buying cycles. Skilled collaborator comfortable operating in a matrixed environment with both direct and dotted-line responsibilities. Able to translate market intelligence into actionable insights and go-to-market strategies. Strong business writing, communication, and project management skills. Demonstrated experience integrating artificial intelligence tools into daily workflows to drive efficiency and decision-making

QUALIFICATIONS

• REQUIRED Bachelor's degree required, MBA or technical background a plus.

6+ years in B2B product marketing, go-to-market, or commercial strategy. Experience in manufacturing, specialty chemicals, materials science, or related industries preferred. Proven track record of working cross-functionally to deliver business impact. Demonstrated experience leading and developing a team #LI-EC1 Milliken is an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to actual or perceived race, color, creed, religion, sex or gender (including pregnancy, childbirth or related medical condition, including but not limited to lactation), sexual orientation, gender identity or gender expression (including transgender status), ancestry, national origin, citizenship, age physical or mental disability, genetic information, marital status, veteran or military status or any other characteristic protected by applicable law. To request a reasonable accommodation to complete a job application, pre-employment testing, a job interview, or to otherwise participate in the hiring process, please contactTalentAcquisition@milliken.com.