Product Marketing Management

Product Marketing Management Allen, TX Job Details Full-time 1 day ago Qualifications Master's degree in business administration Pricing Strategic management Customer relationship building Bachelor's degree in electrical engineering Market analysis Product marketing Bachelor of Science Identifying new business opportunities Engineering Product positioning Sales training Client relationship development Electrical engineering Product vision management Market research Bachelor's degree Product strategy Senior level Electrical Engineering Strategic partnerships Go-to-market strategy Master of Business Administration Marketing collateral creation Full Job Description A unique opportunity to join a high growth business unit whose mission is to design breakthrough Motor Control devices, utilizing onsemi's products, capabilities, and solutions. The social and economic impact of variable-speed motor control are enormous and far reaching - onsemi is focused on being the world's leader in providing robust, energy efficient solutions world-wide. As a Senior Product Marketing Manager, you will have the opportunity to provide strategic marketing support for the business unit and identify opportunities to accelerate growth within the motor control market segment. We are looking for an experienced, technical leader who is passionate about being a part of a strong team and winning in the market place. Key responsibilities of this role will be: Manage and drive the Business Unit's motor control product strategy Define strategic motor control product lines and roadmaps for the business unit as well as go-to-market strategies for new and existing products Provide product trainings to sales and distribution teams Coordinate with corporate marketing and communications teams for product launches and promotion Ability and willingness to lead collaboration with internal development teams and customer onsemi (

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ON) is driving disruptive innovations to help build a better future. With a focus on automotive and industrial end-markets, the company is accelerating change in megatrends such as vehicle electrification and safety, sustainable energy grids, industrial automation, and 5G and cloud infrastructure. With a highly differentiated and innovative product portfolio, onsemi creates intelligent power and sensing technologies that solve the world's most complex challenges and leads the way in creating a safer, cleaner, and smarter world. More details about our company benefits can be found here: https://www.onsemi.com/careers/career-benefits We are committed to sourcing, attracting, and hiring high-performance innovators, while providing all candidates a positive recruitment experience that builds our brand as a great place to work. onsemi is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, ethnicity, color, religion, ancestry, national origin, age, marital status, pregnancy, sex, sexual orientation, physical or mental disability, medical condition, genetic information, military or veteran status, gender identity, gender expression, or any other protected category under applicable federal, state, or local laws. If you are an individual with a disability and require a reasonable accommodation to complete any part of the application process, or are limited in the ability or unable to access or use this online application process and need an alternative method for applying, you may contact for assistance. Research, understand, and communicate the needs and requirements for targeted market segments and customers Communicate, train, and update the sales force on strategy, products, and product roadmaps Assist sales staff in assessing potential applications and customers for products to meet customer needs Assess market penetration and product positioning to drive competitive advantage, revenues and market share Organize, coordinate, and prepare technical product and application trainings for customers Identify, evaluate and recommend marcom activities consistent with BU / Sales strategy for successful product introduction Lead and coordinate efforts to provide technical product collateral materials, apps notes, technical articles, etc. Help develop & monitor the motor control business plan and marketing strategy for product lines. Bachelor of Science Electrical Engineering or equivalent 8+ years in a technical marketing role or equivalent Experience in and familiarity with motor control markets and customers MBA or graduate degree in related area is a plus Please expect travel to be approximately 25%. Occasional travel to Europe, South America, Asia will be required. Travel to other locations in the USA will also be required. Define strategic industrial product lines and product roadmaps for the business unit as well as go-to-market strategies for new and existing products Identify enabling IP, external partnerships or capabilities that accelerate growth Ensure strategic alignment of product roadmaps and market strategies Assist in the annual business planning process including alignment of market data, product line strategies, and overall quality of the business plans Develop and maintain close relationships with strategic and key customers Provide pricing and delivery conditions to customers Contribute articles and create marketing collateral to promote products at launch