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Solutions Marketing Manager | B2B SaaS & EdTech | Hybrid |Reston, VA
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Ellucian
Reston, VA (In Person)
Full-Time
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Job Description
Solutions Marketing Manager | B2B SaaS & EdTech | Hybrid |Reston, VA
2003 Edmund Halley Drive, Reston, Virginia, US, 20191; Washington, Washington, DC
Product Management
7507
Up to 25%
About Ellucian
Ellucian powers innovation for higher education, partnering with approximately 3,000 customers across 50 countries, serving more than 21 million students. Ellucian's AI-powered platform, trained on the richest dataset available in higher education, drives efficiency, personalized experiences, and strengthened engagement for all students, faculty and staff. Fueled by decades of experience with a singular focus on the unique needs of learning institutions, the Ellucian platform features best-in-class SaaS capabilities and delivers insights needed now and into the future. These solutions and services span the entire student lifecycle, including data-rich tools for student recruitment, enrollment, and retention to workforce analytics, fundraising, and alumni engagement. Ellucian's innovative solutions, vast ecosystem of partners and user community of more than 45,000 provides best practices leading to greater institutional success and achieving better student outcomes.
About the Opportunity
This is a high-impact role at the intersection of product, marketing, sales, corporate strategy and customer value, where you'll help define how our solutions are positioned and brought to market. As a Solutions Marketing Manager, you'll turn complex capabilities into clear, compelling narratives that resonate with higher education buyers globally. You'll play a key role in enabling go-to-market success by connecting our solutions to real customer challenges and outcomes. This is an opportunity to partner cross-functionally, influence strategy, and make a measurable impact on how we grow.
Where You Will Make An Impact
Develop and refine solution-level positioning and messaging that differentiates our offerings in a competitive SaaS landscape
Partner closely with product, corporate strategy, marketing, sales, and customer teams to align go-to-market strategies with customer needs and business priorities
Create high-impact sales enablement materials (pitch decks, value frameworks, solution sheets) that help move deals forward
Support go-to-market execution for key solution launches, ensuring strong internal alignment and clear external messaging
Translate customer insights, market trends, and competitive intelligence into actionable marketing recommendations
Leverage AI-powered tools and insights to enhance messaging development, audience targeting, campaign optimization, and go-to-market efficiency
Partner with campaign, field, customer impact, and digital marketing teams to support pipeline growth through targeted, outcome-driven messaging
Contribute to how we package and bring solutions to market
What You Will Bring
3+ years of experience in product or solutions marketing within a B2B SaaS company
Proven ability to translate complex products into clear, customer-centric messaging
Strong cross-functional collaboration skills, especially with product and sales teams
Experience developing sales enablement assets that drive measurable business impact
Analytical mindset with the ability to leverage market and customer insights to inform decisions
Excellent communication and storytelling skills across multiple formats and audiences
Proficiency using AI-enabled marketing and productivity tools (such as ChatGPT, Geminiopilot, Jasper, or similar) to support research, content development, messaging refinement, and workflow efficiency
Self-starter who thrives in a fast-paced, evolving environment
Excellent presentation and communication skills, with the ability to confidently present to internal stakeholders, customers, and executive audiences
Ability and willingness to travel up to 25% for customer meetings, industry events, and internal team collaboration
Extra Credit Experience marketing multi-product or platform-based solutions
Familiarity with enterprise sales cycles and buyer personas
ground in higher education, ERP, or similar industries
Experience working in global markets
Familiarity with AI-driven marketing strategies, personalization, or generative AI applications within B2B SaaS marketing
What makes