Product Marketing Director - MAI

Delivers sales enablement and field support. Facilitates the building and executing marketing plans and strategies across functions to achieve product revenue goals. Develops partnerships to lead and deliver differentiated customer value and company growth. Analysis of Customer and Market Signals Leads others to compile and evaluate market intelligence to identify opportunities and define strategies for customer acquisition, adoption, and renewal of a feature, product, and/or solution. Uses insights to story tell. Leads engagements with other stakeholder teams, customers, and the field to understand customer/partner needs and identify investment priorities (e.g., marketing, feature sets, sales resources). Designs or influences how the team approaches research. Partner with leaders to interpret opportunities and risks. Obtains and synthesizes direct and indirect customer feedback, validation, and experience. Develops partnerships (e.g., Marketing, Partner, SWE, Design, Services, Sales) to lead and deliver differentiated customer value and company growth. Drives initiatives and programs across teams to improve and meet organizational goals. Shares demonstrated best practices to relevant stakeholders to improve product marketing and business performance. Drives impact through other teams. Builds the strategy and partners to land revenue or engagement growth priorities, business targets, monetization strategies, plans, and metrics with sales and channel teams. Manages and measures collaboration to land these with Sales and channel teams and partners to correct and improve results. Develops an engagement plan to interact with customers and partners via various channels with a medium degree of supervision. Facilitates the building and executing marketing plans and strategies across functions to achieve product revenue goals. Establishes trusting relationships with stakeholders. Delivers sales enablement and field support. Works on business deals, creates strategic partnerships, and participates in pre-sales meetings with customers. Provides coaching, readiness, and in-depth win/loss insights to enable field sellers to win the deal. Develops content that best resonates with customer value. Delivers thoroughly researched messaging and positioning framework with a broader set of proof points and crisper overall storytelling. Develops and lands key selling points, reasons to buy, customer retention, growth, and customer-facing messaging in collaboration with internal teams. Builds global and integrated BOMs. Builds consumer/partner facing demo plans, product scripts, presentations, and sales materials. Master's Degree in Marketing, Computer Science, Business or related field AND 4+ years experience in business OR Bachelor's Degree in Marketing, Computer Science, Business or related field AND 6+ years experience in business Master's Degree in Marketing, Computer Science, Business or related field AND 8+ years marketing or sales experience OR Bachelor's Degree in Marketing, Computer Science, Business or related field AND 12+ years experience in business OR equivalent experience. 10+ years of experience in product marketing or go-to-market (GTM) strategy at scale, specifically within digital advertising, publisher ecosystems, or multi-sided marketplace dynamics. Deep fluency in emerging AI paradigms (e.g., LLM grounding, data retrieval APIs, Model Context Protocol, and the commercialization of unstructured/dark data) with the ability to translate these into actionable monetization approaches for publishers. Demonstrated expertise in global product activation, taking complex, 0-to-1 platform initiatives from engineering concept to market reality, ensuring alignment between supply-side PMs and demand-side revenue goals.