Brand Marketing Specialist-System Marketing

Brand Marketing Specialist-System Marketing Baptist Health Arkansas - 3.7 Little Rock, AR Job Details Full-time 1 day ago Qualifications Vendor relationship building Public Relations Branding Microsoft Excel Bachelor's degree in communications Vendor management Marketing Event coordination Bachelor's degree in business Print advertising Bachelor's degree in public relations Mid-level Marketing management Marketing strategy development 3 years Bachelor's degree in marketing Social media platforms Bachelor's degree in journalism Bachelor's degree Team management Task prioritization Graphic design software Vendor relationship management Journalism Organizational skills macOS Communications Productivity software Media relations Business Stakeholder relationship building

Full Job Description Department:

System Marketing Shift:

Day Working Hours:

8A-5

P Summary:

The Brand Marketing Specialist serves as the marketing team leader, responsible for the planning, development and implementation of all marketing initiatives for the Baptist Health System Brand. This role manages the day-to-day working relationships with advertising agencies and other marketing vendors. The specialist will also coordinates specific marketing plans, strategies, and tactics for all entities and program lines.

Other information:

Education and Experience Bachelor degree in marketing, communications, journalism, business, public relations or related field. 3-5 years experience in marketing, advertising agency or related field. Demonstrated ability to plan, organize, implement, complete and evaluate effectiveness of projects. Skill in developing, organizing and implementing special events/projects under multiple leaders. Knowledge, Skills, and Abilities Strong understanding of marketing in all media venues (TV, Print, Radio, Social media, etc.), with working knowledge in digital media along with TV, video and print production. Exceptional computer skills, and proficiency with Macintosh, PC, Microsoft Office applications (PowerPoint, Excel), Adobe (Photoshop, Illustrator, and Indesign). Working knowledge of digital and video cameras and knowledge of commercial video equipment. Editing software knowledge and skills a plus. Strong ability to communicate in written and oral forms. Strong organizational skills and detail-oriented. Ability to prioritize and multi-task in fast-paced, changing environment. Excellent analytical, critical thinking and problem solving skills. Ability to foster collaborative working relationships with representatives of the press, radio, television vendor organizations, the general public, and Baptist Health senior management. An out-going personality with an innate ability to connect with others in order to promote and sell products and services. Maintain a professional attitude, demeanor and appearance at all times. This job will be authorized 80.00 hours bi-weekly.