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Digital Marketing Specialist

Job

Robert Half

Irvine, CA (In Person)

Full-Time

Posted 3 days ago (Updated 16 hours ago) • Actively hiring

Expires 7/14/2026

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Job Description

We are looking for a Digital Marketing Specialist to join a growing team on a contract-to-permanent basis. This role is ideal for a marketing specialist who combines strong campaign execution skills with strong written communication and a data-driven mindset. You will help elevate digital outreach efforts across paid and email channels while using performance insights to refine strategy and improve results.
Responsibilities:
  • Develop and manage digital marketing initiatives across paid search, email, and related online channels to support business growth.
  • Create compelling marketing copy and campaign content that aligns with brand voice and engages target audiences.
  • Monitor campaign performance using analytics tools and translate findings into practical optimization recommendations.
  • Oversee Google Ads and search advertising activities, including campaign setup, budget tracking, keyword refinement, and performance improvement.
  • Build, schedule, and evaluate email campaigns to strengthen audience engagement and drive measurable response.
  • Partner with internal stakeholders to coordinate marketing priorities, timelines, and deliverables across ongoing projects.
  • Analyze channel metrics and prepare clear reporting that highlights trends, outcomes, and next steps for improvement.